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  • Posted: Oct 5, 2021
    Deadline: Oct 15, 2021
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  • Work Place Centre Limited is a World Class Skills Development and HR / ICT Consulting Services organisation that adds significant value to our clients and society.
    Read more about this company

     

    Brand Strategist / Content writer

    INDUSTRY: Technology

    LEVEL: Middle

    Key Responsibilities

    • Conducting extensive primary and secondary research.
    • Staying up to date on consumer research and market trends.
    • Analyzing research, data and trends.
    • Creating competitive reviews and situational analyses.
    • Identifying insights, challenges and opportunities.
    • Developing brand architecture, positioning and strategy.
    • Developing content for blogs, articles, product descriptions, social media, and the company website.
    • Assisting the marketing team in developing content for advertising campaigns.
    • Proofreading content for errors and inconsistencies.
    • Creating compelling headlines and body copy that will capture the attention of the target audience.
    • Identifying customers’ needs and recommending new content to address gaps in the company's current content.
    • Writing compelling brand stories.
    • Meeting and presenting to clients.
    • Briefing and collaborating with creative teams.
    • Leading ideation and brainstorming sessions.

    Educational Requirements:

    • Bsc., BA or HND in Business, marketing, branding, communication or related field required.
    • At least 4-7 years’ experience in the field
    • Previous experience as a brand strategist or similar role.
    • Excellent communication skills, both verbal and written.
    • Experience leading client meetings.
    • Analytical and problem-solving mindset.
    • Creative and compelling storyteller.
    • Strong research skills.
    • Strategic thinker.
    • Excellent presentation skills

    Method of Application

    This job has expired. Application is no longer allowed

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

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