Brand and Marketing Executive at Upbeat Centre

Job Details

• Support the Marketing team to develop and implement innovative marketing strategies that will help strengthen our brand and drive sales, ensuring effective and efficient executions.
• Assist in the activation of impactful marketing campaigns from conception through to execution and evaluation.
• Support the Marketing team to collate & track key data for weekly report; and share data analysis with stakeholders.
• Update social media pages daily (Twitter, LinkedIn, Instagram), work alongside the team to optimise campaigns.
• Undertake daily administrative tasks to ensure the functionality of the department’s activities.
• Support the Marketing team in organizing and implementing various projects and events.
• Monitor all department schedules and set appropriate reminders (e.g., social media schedules, stakeholder meetings etc.
• Employ marketing analytics techniques to gather important data (social media, web analytics, surveys, rankings etc.)
• Update departmental folders – reports, contracts and ensure all relevant documentation are kept up-to-date and secure.
• Assist in organizing promotional events and traditional or digital campaigns and attend them to facilitate their success.
• Assist in the preparation of promotional presentations/proposals.
• Write marketing literature – press releases, blog post - to augment the company’s presence in the market.
• Assist in developing and managing contents for website and social media platforms.
• Prepare weekly activity report as required by the Head, Marketing.
• Identify and evaluate external events and partnerships that align with our brand.
• Collaborate with external organizations and coordinate marketing efforts for co-hosted events.
• Measure the success of partnerships and events to ensure mutual benefit.
• Assist and implement the company's Brand Corporate Social Responsibility (CSR) initiatives, develop and execute