Brand and Communications Officer at Stresert Services Limited

Our client is a leading credit bureau organization in Lagos, Nigeria. As a result of growth, the company requires the services of a Communications and Brand Management Officer.

Job Objective
Create and maintain a company-wide brand management and communication strategy for external communications with emphasis on brand recognition and customer satisfaction
Lead implementation of the strategy

Roles and Responsibilities

• Manage the development and production of web and print-based materials
• Manage and provide content and direction for communication via the website, social media outlets, print, and other communication channels.
• Work with and provide support to the operations and technology team to develop effective publicity materials, technical publications including reports and training materials as may be required
• Develop effective communications mechanisms to ensure that news and events are known internally and publicized externally as appropriate
• Continuously monitor, measure, and improve the effectiveness of communication initiatives.
• Create and send out press releases for new products and services
• Manage and provide content for the company’s periodic newsletters and magazines; Create and ma release dates for recurring publications
• Monitor news and information about the company, its sector, credits and financial services industry as a whole
• Other roles as may be assigned by the Head, Business Development.

Key Performance Indicators

• Effectiveness of communication channels
• Marketing/communication expenses vs. budget
• Timeliness of communication of events
• Level of the company’s brand recognition
• Timeliness and quality of publications

Experience

• Minimum of 3 years’ post qualification experience preferably in a similar function
• A good University Degree in English, Journalism, Marketing, Public relations or Communications.

Knowledge

• Strong knowledge and understanding of current trends in digital media/social media
• Strong writing, editing, proofreading, layout and design, professional printing/publishing skills are essential, including ability to present concepts verbally
• Familiarity with public relations strategies and brand development and standards

Attributes

• Teamwork and collaboration
• Confident communicator and presenter
• Superior project management and time management skills
• Innovation & creativity
• Integrity
• Interpersonal skills