Job Summary
The Assistant Brand Manager – Design & Innovation acts as the bridge between marketing strategy and visual execution, enhancing consumer engagement and market appeal across touchpoints including packaging, social media, in-store visibility, and digital platforms.
This role is responsible for transforming creative ideas into impactful brand visuals, packaging, campaigns, and design-led innovations.
This role leads visual storytelling, brand design strategy, and innovation concept development in alignment with UAC Foods’ commercial objectives.
Key responsibilities
Lead Design Conceptualization
- Translate marketing strategies into creative concepts and visual solutions for new products and brand innovations.
Develop Brand Visual Identity
- Design packaging, promotional materials, trade assets, and other brand collaterals to maintain strong shelf appeal and consumer engagement.
Create Social & Digital Content
- Produce engaging creatives for social media campaigns, e-commerce platforms, and digital storytelling, including static designs, motion graphics, and 3D animations.
Ensure Brand Consistency
- Develop and maintain brand guidelines to ensure visual identity is consistent across all communication channels.
Drive Trend Integration
- Stay ahead of design trends, consumer behaviors, and innovation opportunities to keep the brand fresh and relevant.
Collaborate Cross-Functionally
- Work closely with Marketing, Sales, and R&D teams to align visual output with strategic business objectives.
Manage Agencies & Vendors
- Coordinate with external creative agencies, printers, and content producers to deliver high-quality designs on time and within budget.
Project Management & Feedback
- Manage multiple design projects, incorporate feedback, and deliver outputs that meet brand and business standards.
What We’re Looking For
- B.Sc. or HND in Design, Visual Communication, Marketing, or a related field.
- 2–3 years proven experience in graphic design, brand development, or visual communication, ideally within an agency or FMCG environment.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Figma)
- Strong understanding of visual design principles & brand architecture
- Experience in packaging design & label development
- Expertise in social media creative strategy
- Knowledge of 3D animation, motion graphics, and storyboarding
- Project management and ability to work under tight timelines
- Keen eye for detail and strong aesthetic sense
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