Trade Marketing Representative at British American Tobacco

Job purpose and key deliverables          

• Execute the marketing activities in the outlets located within the territory in order to meet customer and consumer objectives as described in the cycle plan
• Train customers if necessary, providing required material and instructions
• Negotiate retail touchpoints (i.e. positioning, visibility, investment) based on communication strategy following guidelines set
• Develop and adhere to a well-defined work programme and route plan as agreed with Area Manager
• Actively participate in business development projects (e.g., trade incentive schemes, internal brand awareness campaigns, etc.)
• Support change management projects within Marketing Team
• Ensure attendance of all approved training programmes and show visible application of acquired knowledge
• Ensure that objectives in terms of availability, visibility, volume, margin, quality (e.g., RQI) and customer price of products are achieved for the territory
• Manage all assigned funds, materials and equipment in a secure and efficient manner in order to maximise the use of organisation assets

Essential requirements

• Must have as a minimum, a higher qualification from a recognised tertiary institution
• Must have completed the mandatory NYSC Scheme
• Must have a valid drivers license
• This role will involves selected candidates being based in various locations across Ngeria including the Northern part of Nigeria such as Kano, Katsina and Sokoto States