Team Lead, Brand Management at Abuja Electricity Distribution Company (AEDC Plc)

Job Description
The role of Team Lead, Brand Management is to support the Head, Public Relations and Media in developing a comprehensive brand culture manual for AEDC and also to serve as “brand police” across the Company.

Resposibilities

• Regular review and identification of positive brand culture for development & projection for positive Company image
• Create, develop and produce brand culture manual
• Organise & coordinate in conjunction with HR trainings on adherence to brand culture
• Ensure standardisation of and Company-wide compliance and adherence with brand guidelines (brand policing)
• Ensure consistent brand visibility in AEDC Franchise Area
• Manage branding designs in conjunction with design agencies
• Design and coordinate production of branded promotional materials & Company gift items like calendars, diaries, etc
• Branding of all Company’s property
• Participation in annual trade exhibitions/fairs
• Participation in global Customers’ Week activities
• Identification & decoration of a Brand Ambassador for the Company for different projects
• Maintain electronic album/notice board
• Events management and branding

Qulaifications

• Bachelor's Degree in Mass Communication, Communications Marketing, Social Sciences and Advertising
• Additional qualifications e.g. MA, Msc, MBA will be added advantage
• 12 years’ experience working in Corporate Communications and Brand Management roles
• Demonstrable experience in Branding and Brand Management
• Possession of in-depth knowledge of the functions and activities of various business and support divisions within.
• Membership of professional bodies in the Communications sector

Required Skills & Competencies:

• Senior Management Skill
• Financial Planning Skill
• Budget and Budgetary Control Skills
• Communication Skill.
• Business Analysis and Review
• Problem Solving Skill
• Brand management skill
• Visual, audio visual/graphics
• Basic understanding of APCON, OOAN, and other advertising rules/guidelines

Job Condition:

• Normal AEDC working conditions
• May be required to work extended hours
• Frequent travels within AEDC Franchise Area and beyond