Marketing and Sales Jobs at LS Scientific Limited

Job Description

• Develop strategies and tactics to improve overall company brand perception and drive quality traffic for the business
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Experiment with a variety of acquisition channels – content creation, content curation, event management, publicity, social media, lead generation campaigns and events participation that would generate the required business lead
• Produce valuable and engaging content for our website, social media accounts and corporate platforms that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Be in charge of marketing budget and allocate/invest funds wisely
• Measure and report performance of marketing campaigns, gain insight and assess against goals.

Requirements

• BS/MS degree in marketing or a related field
• Minimum of 3years experience in a similar role and a minimum of 5years cognate experience
• Marketing experience in a technological environment is a huge advantage
• Graphic Design expertise is an added advantage
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Experience in setting up and optimizing Google Adwords campaigns
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• A creative disposition to problem solving
• Ability to increase productivity and continuously improve methods, approaches, and departmental contribution.
• Commitment to continuous learning.
• Expert in the internet and social media strategy with a demonstrated track record on Facebook, Twitter, and other social media outlets that are significant in company outreach.
• Expertise in holding high level conversations with customers and stakeholders
• Ability to see the big picture and provide useful advice and input across the company.
• Ability to lead in an environment of constant change.
• Appreciable leadership and communication skills
• Familiarity and skill with the tools of the trade in marketing including PR, written communication, market research, Microsoft software suite of products, as well as visual communication software products
• Experienced in collaborating with sales teams about potential markets, desirable product features, market best practices, and measuring the success of outreach and product sales.
• Up-to-date with the latest trends and best practices in online marketing and measurement and customer satisfaction matrix.

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Job Summary

• Manage a portfolio of accounts to achieve long-term success
• Develop positive relationships with clients and grow our business by building successful, long-term client relationships.
• Act as the point of contact and handle customers’ individual needs
• Generate new business using existing and potential customer networks
• Resolve conflicts and provide solutions to customers in a timely manner
• Supervise sales representatives to ensure business growth
• Report on the status of accounts and transactions
• Set and track sales account targets, aligned with company objectives
• Monitor sales metrics (e.g. quarterly sales results and annual forecasts)
• Suggest actions to improve sales performance and identify opportunities for growth

Requirements

• B.Sc Degree in Marketing or Applied Sciences
• Minimum of 3years working experience in the same role and minimum of 5years working experience
• Proven work experience as a Sales account manager or Sales account executive
• Industry experience in technology sales is an advantage
• Hands on experience in sales and an ability to deliver excellent customer experience
• Knowledge of CRM software and MS Office (MS Excel and PowerPoint in particular)
• Understanding of sales performance metrics
• An ability to initiate and deliver new deliver projects
• Business acumen with a problem-solving attitude
• Excellent communication and negotiation skills and be customer service oriented.