Latest Jobs at Miskay Boutique

As a Digital Marketing Specialist at Miskay, you will play a crucial role in driving online traffic, customer acquisition, and revenue growth through strategic digital marketing initiatives. You will be responsible for managing various digital channels, optimizing campaigns, and analyzing performance metrics to maximize ROI.

Responsibilities

• Develop and execute digital marketing campaigns across multiple channels, including paid advertising (PPC), search engine optimization (SEO), email marketing, and social media.
• Conduct keyword research, optimize website/app content, and implement SEO best practices to improve organic search rankings and drive targeted traffic.
• Manage and optimize PPC campaigns on platforms such as Google Ads, Facebook Ads, and Instagram Ads to increase conversions and revenue.
• Monitor campaign performance, analyze key metrics, and provide actionable insights and recommendations for optimization.
• Oversee social media management, including content creation, scheduling, community engagement, and influencer collaboration, to enhance brand visibility and customer engagement.
• Collaborate with the content team to create compelling and relevant content for digital channels that align with marketing objectives.
• Stay informed about industry trends, emerging technologies, and best practices in digital marketing to maintain a competitive edge.

Qualifications

• Bachelor’s degree in marketing, Business, or a related field.
• At least 3-5 years of experience in digital marketing, with a proven track record in a similar role.
• Strong understanding of digital marketing channels and tools (e.g., Google Analytics, SEO, social media platforms).
• Excellent communication and leadership skills.
• Creative and strategic thinker with strong analytical abilities.
• Ability to work in a fast-paced and dynamic environment.

Must have skills

• Strategic Thinking and Planning
• Expert in SEO/SEM and Digital Analytics
• Creative Content Creation and Management

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As a Content Creator at Miskay, you will be responsible for developing engaging and innovative content across various platforms, including our website/App, social media channels, and email campaigns. Your primary goal will be to captivate our audience and drive brand awareness while maintaining consistency with our brand identity.

Responsibilities

• Conceptualize and produce creative content such as photos, videos, and graphics for social media posts, blog articles, email newsletters, and website updates.
• Collaborate with the marketing team to develop content strategies that align with brand objectives and target audience interests.
• Work closely with our community of influencers and creators, fostering relationships and identifying collaboration opportunities to promote the brand, app, and stores.
• Develop and implement strategies to engage influencers and creators in co-creating content that showcases our products and drives sales.
• Ensure a consistent flow of content for all social media platforms, including Instagram, Facebook, Youtube, Twitter, TikTok, Linkedin, Threads and others, to maintain a strong online presence.
• Edit and optimize content using relevant tools and software to ensure high quality and brand consistency.
• Coordinate and oversee in-house photo and video shoots with models, ensuring all aspects of production are executed smoothly and efficiently.
• Direct and guide models during shoots to capture compelling content that highlights our products and brand aesthetic while showcasing your creativity.
• Manage the logistics of the shoot, including scheduling, set design, wardrobe selection, and post-production editing.
• Stay up to date with industry trends and best practices to continuously improve content performance and engagement metrics.
• Monitor and analyze content performance metrics to identify areas for improvement and opportunities for growth.

Qualifications

• Bachelor’s degree in marketing, Communications, or a related field.
• Proven experience in content creation, digital marketing, or a similar role.
• Excellent writing, editing, and verbal communication skills.
• Proficiency in graphic design and video editing software.
• Strong understanding of social media platforms and SEO principles.
• Ability to work independently and manage multiple projects simultaneously.

Must have skills

• Creative Writing and Storytelling
• Graphic Design and Video Editing
• Social Media Proficiency

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As Social Media Associate: Assistant Social Media Manager at Miskay, you will assist in managing our social media presence and engaging with our online community to enhance brand visibility and customer engagement. You will play a key role in executing social media strategies, creating content, and fostering meaningful interactions with our audience.

Responsibilities

• Plan and manage content creation and distribution on social media platforms, ensuring a consistent and engaging presence.
• Coordinate with stores to gather user-generated content from customers and incorporate it into social media strategy.
• Ensure regular updates and promotions are communicated effectively through WhatsApp channels, maintaining engagement with customers.
• Engage with the online community, responding to comments, messages, and inquiries in a timely and professional manner.
• Collaborate with the app team to provide relevant and engaging content for the mobile application, aligning with overall marketing objectives.
• Assist with all marketing activities, including liaising with influencers, creators, and all third-party stakeholders, to facilitate collaborations and partnerships.
• Work closely with the marketing team to develop and implement strategies that drive brand awareness and customer acquisition.
• Coordinate and assist in the execution of marketing campaigns across various channels, ensuring seamless integration and alignment with brand messaging.
• Collaborate and assist the team effectively, contributing ideas, feedback, and support to achieve marketing goals and objectives.
• Monitor and analyze marketing performance metrics, providing insights and recommendations for optimization and improvement.
• Stay up-to-date with industry trends, competitor activities, and emerging technologies to maintain a competitive edge in the market.
   

Qualifications
 

• Bachelor’s degree in marketing, Communications, Journalism, Public Relations, or related field.
• Minimum of 1-3 years of experience in social media management, preferably in the fashion, retail, or lifestyle industry.
• Demonstrated track record of creating engaging content for social media platforms and managing social media accounts effectively.
• Experience in community management, including responding to comments, messages, and mentions to foster positive interactions with followers.
• Previous involvement in planning, executing, and analyzing social media campaigns to promote products, events, or brand initiatives.

Must have skills

• Content Creation
• Social Media Management
• Community Engagement