Latest Jobs at Culminate Consulting

Our Client an E-commerce company is recruiting for the below roles

Main Responsibilities

• Design, Execute, and Maintain ROI-Focused Pay Per Click & Paid Social campaigns
• Conduct Thorough Keyword Analysis
• Continually optimize PPC & Paid Social campaign components including keyword strategy, ad copy, bid prices, cost per conversion, cost per click, audience optimization, etc.
• Write compelling Ad copy with a focus on driving conversions
• Optimize existing PPC campaigns for new and existing products
• Actively measure and execute A/B split testing for ad copy, landing pages, etc., to ensure optimal campaign performance
• Compile monthly PPC & Paid Social Reports for our clients with personal comments and analysis of campaign performance
• Recommend and consult clients and marketing team any new content or landing pages that should be created in order to promote higher campaign performance
• Set up Conversion Tracking & Retargeting Pixels
• Conduct in-depth competitive analysis.
• Research to stay on top of the latest trends in PPC & Paid Social advertising

Job Requirement

• Current Google Ads and Analytics Certifications, Microsoft Ads/Bing desirable
• Strong knowledge of excel, Google Tag manager and Marketing Automation is a requirement
• Must possess strong interpersonal, presentation and communication skills, including written and verbal
• Ability to distill data and metrics into actionable insights that support clear recommendations
• Ability to switch-task when needed; seamlessly juggle multiple projects
• Track record of consistently meeting deadlines
• Natural ability to analyze data and distill actionable insights
• Understand and articulate what constitutes a good landing page, and be able to provide feedback to maximize conversion rates
• 2+ years of experience managing Google Ads or social advertising campaigns

go to method of application »

Our Client an E-commerce company is recruiting for the below roles

Description

• Work with the brand team to produce new ideas for company branding, promotional campaigns, and marketing communications.
• Evaluate trends, assess new data and keep up-to-date with the latest marketing techniques.
• Assist clients in resolving issues by responding to questions in a timely and professional manner.
• Create and implement tailored marketing plans based on individual client requirements.
• Direct brainstorming meetings and creative sessions.
• Shape brand standards and create procedures to ensure all products are brand appropriate.
• Supervise the department's daily workflow, assign project workload, and monitor deadlines and budgets.
• Develop exceptional and well-crafted copy that meet clients’ requirements.
• Manage the creative process from concept to completion
• Translate marketing objectives into clear creative strategies
• Work closely with multidisciplinary project teams, particularly IT
• Lead and direct the creative team in the production of all marketing collateral
• Ensure visual communication and brand standards are met
• Oversee client pitches and proposals
• Oversee profitability, deliverables, timelines and budgets
• Meet with clients or upper management to explain campaign strategies and solutions
• Review work, troubleshoot and provide feedback to creative teams
• Remain actively involved in hiring and training creative staff
• Manage and cultivate the career development of staff members, including designers, art directors, copywriters, photographers and web developers

QUALIFICATIONS

• Proven experience as a creative director or in a similar creative role
• Hand-on experience in creative process, marketing, graphic design and brand development
• Excellent working knowledge of software such as Photoshop, Illustrator, InDesign etc.
• Outstanding leadership and organization skills
• Exemplary interpersonal and analytical abilities
• BSc/BA in advertising, fine art, design or relevant field; MSc/MA will be considered an asset.

go to method of application »

Our Client an E-commerce company is recruiting for the below roles

Description

• Responsible for understanding and communicating on the health of the customer database
• Strategic planning of all CRM and Loyalty campaigns to deliver against customer KPI’s
• Identify opportunities to drive incremental revenue from existing customers at key stages of their relationship with us
• Increase emotional engagement with existing customers to increase repeat purchase rates and Lifetime Value
• Manage customer segmentation and set KPI’s accordingly
• Lead an execution plan with key responsibilities & deliverables across the team
• Responsible for the development of the Loyalty Programme strategy, implementation, performance and optimization
• Identify opportunities to grow the database; in valuable customer segments
• Full ownership of all email execution, planning and improvements
• Develop personalized email and DM strategy, in coordination with overall customer behaviour

QUALIFICATIONS

• 3 - 5 years of progressive in similar role
• BSc. in Business Management, IT, Sales & Marketing or any related field.
• Proven experience in managing and coordinating multi-channel marketing campaigns (with the multi – channel user journey / experience in mind at all times);
• Strategic thinker and ability to offer marketing solutions to activate seasonal marketing strategy;
• Excellent database / CRM knowledge and expertise in reading / understanding data
• Good presentation skills and able to adapt to different audiences
• Experience of managing external suppliers
• Digital know-how;
• Budget – ability to manage and co-ordinate annual marketing budget;
• High levels of accuracy and attention to detail