Job Vacancies at Nairametrics Finacial Advocates

Key Responsibilities:

• Develop and execute digital marketing campaigns to promote financial content, reports, events, and media products.
• Optimize content and websites for SEO, ensuring high search engine visibility for financial topics and keywords.
• Manage and grow the company’s social media presence (LinkedIn, Twitter, Instagram, Facebook) through strategic content distribution and audience engagement.
• Collaborate with editorial teams to amplify published articles and reports through digital channels.
• Plan and manage paid digital advertising (Google Ads, LinkedIn Ads, Social Media Ads) to drive traffic and lead generation.
• Monitor and analyze website traffic, campaign performance, and audience behavior using Google Analytics and other digital tools.
• Develop and implement email marketing campaigns and newsletters targeting specific audience segments.
• Conduct competitor analysis and market research to identify trends and opportunities.
• Suggest innovative growth strategies, including partnerships, influencer collaborations, and content distribution.
• Ensure digital brand consistency and adherence to compliance standards within the financial media space.

Qualifications:

• Bachelor’s degree in marketing, Communications, Business, or a related field.
• 3-5 years of experience in digital marketing, preferably within media, publishing, or financial services.
• Strong knowledge of SEO, SEM, Google Ads, social media marketing, and email marketing strategies.
• Proficient in digital analytics tools (Google Analytics, Search Console, Facebook Insights, etc.).
• Experience with content management systems (WordPress or similar) and CRM tools.
• Excellent understanding of digital trends, audience behavior, and financial media dynamics.
• Strong communication, content creation, and visual storytelling skills.
• Ability to manage multiple projects and meet deadlines in a fast-paced environment.
• Certifications in Digital Marketing, Google Ads, or Analytics are an added advantage

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Key Responsibilities

• Develop and execute PR and communication strategies to enhance the company\\\'s reputation within the financial industry.
• Draft and disseminate press releases, media kits and official statements related to company activities, reports, partnerships and events
• Build strong relationships with financial journalists, media houses, influencers, and key industry stakeholders.
• Manage media inquiries, coordinate interviews, and facilitate press engagements.
• Monitor media coverage, industry trends, and public sentiment about the company.
• Lead crisis communication efforts and protect the company’s public image during sensitive situations.
• Collaborate with editorial teams to amplify published content through strategic PR campaigns.
• Create content for newsletters, internal memos, and corporate announcements.
• Support the organization of press conferences, webinars, industry events, and stakeholder briefings.
• Ensure alignment of all communication with the company’s brand voice, corporate values, and regulatory compliance.

Qualifications:

• Bachelor’s degree in mass communication, Public Relations, Journalism, Marketing, or a related field.
• 3-5 years' experience in public relations, corporate communications, or media relations, preferably in a financial or business media environment.
• Strong understanding of financial markets, economic issues, and business journalism.
• Excellent communication, writing, and storytelling skills.
• Established network of media contacts within the finance and business sectors.
• Experience in handling media relations and managing public image in a dynamic environment.
• Familiarity with digital communication tools, social media management, and analytics.
• Ability to manage multiple projects with attention to detail and deadlines.
• Crisis communication and reputation management experience is a strong advantage.

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Key Responsibilities 

• Lead Macroeconomic and financial market research, focusing on trends, risks, and opportunities across local and global markets. 
• Produce high-quality reports, forecasts and thought leadership pieces on economic indicators, interest rates, exchange rates, inflation monetary/fiscal policy and capital markets.
• Oversee a team of analysts, ensuring accuracy, timeliness and clarity in all deliverables.
• Represent the Company in media interviews, webinars and industry panels.
• Collaborate with the Editorial/media team to shape research driven content.
• Provide actionable intelligence to investors, clients and the public.
• Develop and maintain key financial models and databases
• Monitor and interpret policy decisions, market developments and geopolitical events that may impact the economy and financial markets.
• Build relationship with key stakeholders in government, private sector and academia.

Requirements 

• Bachelor's or master's degree in finance, Economics or related field.
• 5-10 years of experience in financial research, economic analysis or capital markets.
• Strong understanding of macroeconomic theory and its application to the financial markets.
• Excellent quantitative and analytical skills.
• Proficiency in tools like Excel, Eikon, Power BI or Python /R (a plus)
• Exceptional written and verbal communication skils.
• Strong leadership and project management capabilities
• Media or public speaking experience is an added advantage