Job Opportunities at Fab Juice Bar

Responsibilities of the Digital Marketing Executive

• Develop and implement a digital marketing strategy plan.
• Brand Development
• Identify Target Customers
• Set Clear Objectives
• Visual Design and Web Development Strategy
• Solid Content Strategy
• Promotion Strategy
• Engagement Strategy
• Conversion Strategy
• Measure & Analyze to Establish ROI

Essential Duties of the Digital Marketing Executive

• Manage social media marketing campaigns and day-to-day activities including:
• Develop relevant content topics to reach the company’s target customers.
• Create, curate, and manage all published content (images, video and written).
• Monitor, listen and respond to users in a “Social” way while cultivating leads and sales.
• Conduct online advocacy and open a stream for cross-promotions.
• Develop and expand community and/or influencer outreach efforts.
• Oversee design (ie: Facebook Timeline cover, profile pic, thumbnails, ads, landing pages, Twitter profile, Blog, etc.).
• Design, create and manage promotions and Social ad campaigns.
• Manage efforts in building online reviews and reputation. Monitor online reviews and respond to each review.
• Analyze key metrics and tweak strategy as needed.
• Compile reports for management showing results (ROI).
• Become an advocate for the company in social media spaces, engaging in dialogues and answering questions where appropriate.
• Demonstrate ability to map out a comprehensive marketing plan. Drive strategies that are proven by testing and metrics.
• Develop organizational elements in order to implement a proactive process for capturing happy, loyal customer online reviews.
• Monitor trends in social media tools, applications, channels, design and strategy.
• Implement ongoing education to remain highly effective.
• Identify threats and opportunities in user-generated content surrounding the company. Report notable threats to appropriate management.
• Analyze campaigns and translate anecdotal or qualitative data into recommendations and plans for revising social media, content marketing, SEO and social advertising campaigns.
• Monitor effective benchmarks (Best Practices) for measuring the impact of social media campaigns. Analyze, review, and report on effectiveness of campaigns in an effort to maximize results.

Qualifications and Experience

• Possesses knowledge and experience in the tenets of traditional marketing. Marketing degree is welcomed but not required with relevant work experience.
• Demonstrates creativity and documented accomplishments in digital media marketing. (Give links to profiles as examples).
• Proficient in content marketing theory and application.
• Experience in sourcing and managing content development and publishing.
• Exhibits the ability to merge the creative side of marketing to the analytical side
• Displays in-depth knowledge and understanding of social media platforms, their respective participants (Facebook, Twitter, Instagram, YouTube, Pinterest etc.) and how each platform can be deployed in different scenarios.
• Maintains excellent writing and language skills.
• Enjoys a working knowledge of the blogging ecosystem relevant to the company’s field.
• Displays ability to effectively communicate information and ideas in written and video format.
• Exceeds at building and maintaining sales relationships, online and off.
• Practices superior time management.
• Is a team player
• Makes evident good technical understanding and can pick up new tools quickly.
• Maintains a working knowledge of principles of SEO including keyword research and Google Analytics. Highly knowledgeable in the principles of “Search and Social.”
• Possesses functional knowledge and/or personal experience with WordPress.
• Demonstrates winning Social Customer Service techniques such as empathy, patience, advocacy and conflict resolution.
• Possesses great ability to identify potential negative or crisis situation and apply conflict resolution principles to mitigate issues.
• A Bachelor's or HND degree in Marketing, Creative Arts, or related field.
• Knowledge of data analysis and report writing.
• The ability to understand and follow company policies and procedures.
• The ability to work under pressure.

Knowledge, skills & abilities:

• Leadership skills
• Good customer service skills
• Excellent communication skills
• Product and job knowledge
• Good creative writing skills
• Good understanding of photography, editing and graphics tools
• Possess a good understanding of digital marketing
• Background in graphics design and video editing is a plus

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Duties/Responsibilities
Planning:

• Records pre-orders, future events and passes all unattended enquiries or question to the Manager.
• Recommends potential products and services to the Manager by collecting customers’ information and analysing customer needs.
• Maintains customer records by updating necessary information
• Inform production supervisors of pre-orders and pick -ups.

Customer Service:

• Communicating courteously with customers by interacting with them.
• Assist customers to facilitate their choices and purchases of freshly processed products.
• Attends to customer suggestions. Objections, complaints and gathers information on customers’ preferences, reactions and general feedback.

Cash Management/Marketing:

• Give information about the availability and benefits of different products to walk-in customers.
• Create awareness of special offers & promotions, & Meal plans to walk-in customers.
• Guides and informs them on new products, charges for extras and toppings based on their request.
• Telesales marketing.

Administrative and other duties:

• Ensure the Customer service handbook is adhered to
• Records and inputs orders, pass on to the production Team and Dispatch accordingly.
• Confirm all online payments before inputting into the POS and dispatching orders.
• Prepare daily sales and CRM reports and forward Manager.
• Carries out other task assigned by the Manager

Requirements:

• Must be customer focus
• Must be professional in relating to people
• Must possess influencing and persuasion skills
• Must possess knowledge of policy & procedure
• Must possess good time management skills
• Must possess good computer skills, listening & phone skills
• Must possess documentation skills.
• Marketing skills
• Candidate should live around Ikeja and environs

Qualification

Degree in Mass Communication or related courses with at least 1 year experience in same position

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Responsibilities

• Ensure adherence to all established Standard Operating Procedures relating to food production
• Ensure adherence to all established Standard Operating Procedures relating to the outlet operations and help desk activities
• Enforce compliance to the established food safety and quality policies
• Ensure compliance to the standard recipe and measurements
• Ensure optimum performance in controlling the quality level of product and service, operating costs, customer satisfaction and safety procedures as well as sanitation, cleanliness and hygiene
• Focus on continuous improvement to identify opportunities to improve efficiency and reduce nonconformance to standards
• Ensure standards of hygiene are maintained and that the outlet complies with health and safety regulations
• Ensure all tasks assigned to team members are accomplished in a timely manner, effectively and efficiently
• Interface with the senior management and effectively diffuse information to team members
• Recommend measures for improving work procedures and team members’ efficiency and effectiveness.
• Ensure profitability of the outlet
• Maximize sales and marketing opportunities

Requirements

• Minimum of HND qualification
• 3  5 years retail industry experience
• Minimum of 2 years in a supervisory role in the food or retail industry
• Ability to work effectively in a fastpaced work environment
• Ability to work efficiently with cross functional team members
• Candidate should reside within Ikeja and environs

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• Ability to Perform food preparation; prepping, processing the fruits and vegetables 
• Store and arrange prepped fruits, vegetables and other ingredients for production in the fridge or freezers.
• Estimate inventory and supplies required daily for work.
• Clean and prep fresh produce and vegetables
• Set aside prepped and treated fruits in the fridge at the close of business
• Display products ready for sale in the available chillers
• Responsible to produce orders and requests from walk-in customers, Customer service reps or as instructed by the Outlet Manager.
• Ability to attend to customers politely

Requirements

• Minimum of SSCE certification or its equivalent
• Kitchen/food production experience is an added advantage
• Ability to work effectively in a fast-paced work environment
• Willingness to work long hours and weekends
• Genuine interest in production of healthy meals.
• Must reside in ikeja and environs