Job Opportunities at Creatrix Empire Int'l Limited

Other Selection Criteria (skills, knowledge and experience):

• Demonstrated success leading business strategy development, business-to-business partnering
• Successful experience with federal, state and private-sector grant and/or pilot program funding.
• Strong oral and written communication skills, with the ability to communicate information in a clear and concise manner
• Proficiency in Microsoft Office programs and management systems
• Experience in building commercial relationships to help deliver improved service and innovation to the customer
• Existing network of contacts within company’s sector (media and entertainment)
• Detailed knowledge of marketing and business development (strategic and tactical)
• Ability to prioritize workload and meet deadlines
• Ability to seek and develop new relationships to achieve strategic business objectives
• Ability to convert client relationships into opportunities for the business
• Ability to contribute to development of strategy and take responsibility for delivering strategic objectives
• Ability to recognize changing market forces that may impact upon own or customers’ business and puts plans into action to make a positive contribution
• Ability to work effectively as a member of different teams both internally and externally
• Reports Directly to: Operations Manager Position Summary:
• The Business Developer is principally responsible for raising revenue and expanding business opportunities that allow the organization to achieve and sustain its mission. The business Developer achieves these goals by creating and executing an ethical business strategy to expand existing funding relationships and to identify and secure opportunities with new business partners through business service contracts and/or private-pay services

go to method of application »

SKILLS

• In-depth knowledge and understanding of social media platforms and their respective participants (Facebook, YouTube, Twitter, Flickr etc.) and how they can be deployed.
• Ability to effectively communicate information and ideas in written and verbal format.
• Exceptional writing skills and ability to tailor content to platform.
• Ability to build and maintain client relationships.
• Strong community management experience.
• Avid practitioner and follower of evolving best practices and market trends in social media.
• Expert at leveraging social media analytics to improve performance and impact.
• Strong organizational skills, including the capacity to multitask while maintaining attention to accuracy/details.
• Ability to provide an opinion and explanation, receive critique, coordinate messaging, and create design balancing multiple dynamics

KEY RESPONSIBILITIES:

• Manage and grow the Company’s presence on all social media channels including but not limited to Facebook, Twitter, Instagram and YouTube.
• Manage the development of or creating engaging digital content for social media channels – which may include videos, memes, blogs, photos, personal testimonies, infographics, etc.
• Ensure content has a high visual and influential impact and meets relevant corporate guidelines.
• Develop and deliver social media optimization (SMO).
• Stay current with social media trends and best practices.
• Research opportunities for new social marketing platforms and select adapt current process to fit client needs.
• Contribute to the communications and marketing planning across the whole organization.
• Lead daily community management across all central brand social media outposts.
• Liaise with internal stakeholders on community management queries/issues.
• Ensure all content is on brand (working across all channels), whilst managing customer expectations as appropriate.
• Use Google Analytics and other data sources to assess impact efficiency of social media activity
• Continually survey the social media landscape to identify new platforms, research and analyze trends/opportunities to grow reach/opportunities to connect or convert core target audience.
• Communicate with industry professionals and influencers via social media to create a strong network.
• Develop appropriate engagement groups to improve engagement and activity on all social media platforms.
• Devise and implement audience development strategies both on and off YouTube to increase viewing and subscriber numbers. A specific focus should be given to grow audience in content.
• Manage the supply of video clips either from in-house or from third- party sources. This includes relationship management of external partners as well as internal service providers such as the Editor & Presenters.
• Manage promotions and live events on the channels.
• Work with Designers and Presenters to create a slate of original content which complements archive clips and delivers on wider business objectives.
• Submit weekly report of all activities and deliverables.
• Perform other duties as assigned by the Management.

go to method of application »

 Requirements

• Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
•  Advanced understanding of WordPress, SEO tactics, Hootsuite.
•  Strong analytical skills and data driven thinking.
•  Proven experience of delivering successful integrated digital marketing campaigns from concept to execution.
•  Up-to-date with the latest trends and best practices in online marketing and measurement
•  Sound knowledge of Mailchimp/email marketing
• The ability to work under pressure and to tight deadlines, juggling multiple projects
•  Flexibility and adaptability, with experience in fast-paced environments
•  Demonstrable experience leading and managing SEO, social media and digital marketing campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Strong management skills, excellent oral and written communication skills.
• Experience delivering digital campaigns for mainstream products and services Proficient with Adobe Photoshop, Illustrator, InDesign, Framemaker, DreamWeaver, HTML, HTML 5, CSS

KEY RESPONSIBILITIES:

• Along with the design and functionality of the company’s websites, he/she shall be responsible for all website content and for creating and implementing the content strategy to ensure online objectives are met.
• Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
• Research products, services and current strategies to identify new opportunities
• Responsible for ensuring that the website is easily found by the target audience through SEO and/or SEM
• Analyze web traffic metrics and suggest solutions to boost web presence
• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
• Build strong client’s relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
• Identify advertising needs
• Establish best practices in digital marketing
• Stay up-to-date with digital technologies developments
• Responsible for managing the online presence and brand of a company using social networking tools such as Facebook, Twitter, LinkedIn and Google+
• Produce any associated offline campaign materials.
• Deliver campaign activity presentations and regular results presentations to key stakeholders
• Ensure each campaign has clear metrics as agreed with the key stakeholders and ensure that campaigns achieve an appropriate return on investment in line with business objectives
• Deliver regular optimization and monthly reporting of results against metrics, including the use of web analysis tools such as Google Analytics, email data reports, KPI report evaluations, etc.
• Carry out post campaign analysis to report KPIs and distribute learning for future campaigns.
• Complete competitor benchmarking for promotional activity and report regularly to key stakeholders.
• Coordinate campaign activity with marketing team including website updates, social media activity and PPC activity to deliver campaign objectives and lead generative activity.
• Develop CRM strategies for each campaign and coordinate CRM activity including communication emails, and lead management with the inside sales team.
• Build, performance manage and develop the Social Media Managers and PPC Specialist, focusing on continually improving the standard and impact of output and activity while setting clear objectives, measure outcomes and giving clear and regular feedback on progress.
• Encourage a culture of responsibility and accountability, collaborative problem solving and customer focus.
• Create a positive environment where creativity is valued, listening to ideas and encouraging innovation
• Develop analytical skills within team in order to add value to strategic business development
• Shall facilitate Master Class Training in Digital Marketing from concept, training module, to completion.
• Submit weekly report of all activities and deliverables.
• Perform other tasks as assigned by the Management.