Job Opportunities at Afrobeatsglobal

· Professional qualification or evidence of training / development in Business Development
Other Selection (Skills, knowledge and experiences)

• Good teamwork skills
• Communication skills and networking ability
• Adaptability
• Strong attention to detail
• Good organisation and planning skills
• Creativity and writing skills
• Commercial awareness
• Numerical skills
• IT skills

Reports Directly to:

The Manager and CEO

Position Summary:

The Entertainment specialist/Business Developer is responsible for developing, implementing and executing strategic marketing plans for the company (or lines of business and brands within our organization) in order to attract potential customers and retain existing ones from the Entertainment industry. His day-to-day tasks include managing and coordinating entertainment marketing and creative staff, leading market research efforts to uncover the viability of current and existing products/services, and liaising with media organizations and advertising agencies.
KEY RESPONSIBILITIES:

• Overseeing and developing marketing campaigns
• Conducting research and analyzing data to identify and define audiences in the entertainment industry
• Devising and presenting ideas and strategies
• Entertainment Promotional activities
• Compiling and distributing financial and statistical information
• Liaising with the digital marketer to maintain website and monitor data analytics
• Liaising with the Media Presenters, Music Producer and inhouse DJ to attract clients from the entertainment industry
• Organizing events and product exhibitions
• Liaising with Social media manager to monitor campaigns on all social media handles
• Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
• Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
• Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
• Perform other duties as assigned by Management

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• Analyze the current customer base to establish a common approach to retention and growth
• Develops and regularly updates a comprehensive business development plan, with targeted goals, objectives, methods, quantifiable outcomes and timelines to achieve agency sustainability and annual budget goals
• Analyzes and identifies scope for business case analysis and recommends solutions and improvements to business procedures
• Engage with sectors and customers to anticipate potential business opportunities and implement actions that will position the company with differentiated advantage
• Prepare programmes of external communication, customer engagement and brand promotion that will contribute to the achievement of the company’s objectives
• Identify and maintain new contacts and networks relevant for business development and project identification
• Develop key strategic consultancy partnerships, in line with the organization’s partnership framework
• Organize and represent the company at key networking events to raise the company profile.
• Secure clients and partnerships for the company on monthly basis.
• Prepare an annual marketing budget with the marketing team and manage the budget throughout the year.
• Strengthen the Company’s business development and marketing processes, systems and procedures including: the marketing and contacts database; knowledge database and management; lead identification, selection and management; lead and opportunities pipeline; etc.
• Work in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets

Required Qualification:

• Bachelor’s degree in business, public administration, nonprofit management or other related field or substantial commensurate experience in similar roles in this field.

Other Selection Criteria (skills, knowledge and experience):

• Demonstrated success leading business strategy development, business-to-business partnering
• Strong oral and written communication skills, with the ability to communicate information in a clear and concise manner
• Proficiency in Microsoft Office programs and management systems
• Detailed knowledge of marketing and business development (strategic and tactical)
• Ability to prioritize workload and meet deadlines
• Ability to seek and develop new relationships to achieve strategic business objectives
• Ability to convert client relationships into opportunities for the business
• Ability to contribute to development of strategy and take responsibility for delivering strategic objectives
• Ability to recognize changing market forces that may impact upon own or customers’ business and puts plans into action to make a positive contribution
• Ability to work effectively as a member of different teams both internally and externally

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• Along with the design and functionality of the company’s websites, he/she shall be responsible for all website content and for creating and implementing the content strategy to ensure online objectives are met.
• Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs)
• Research products, services and current strategies to identify new opportunities
• Responsible for ensuring that the website is easily found by the target audience through SEO and/or SEM
• Analyze web traffic metrics and suggest solutions to boost web presence
• Monitor SEO/SEM, marketing and sales performance metrics to forecast trends
• Build strong client’s relationships through social media interaction
• Keep up-to-date with our audience’s preferences and proactively suggest new campaigns
• Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency
• Identify advertising need and establish best practices in digital marketing
• Responsible for managing the online presence and brand of a company using social networking tools such as Facebook, Twitter, LinkedIn and Google+
• Produce any associated offline campaign materials.
• Deliver campaign activity presentations and regular results presentations to key stakeholders
• Ensure each campaign has clear metrics as agreed with the key stakeholders and ensure that campaigns achieve an appropriate return on investment in line with business objectives
• Deliver regular optimization and monthly reporting of results against metrics, including the use of web analysis tools such as Google Analytics, email data reports, KPI report evaluations, etc.
• Carry out post campaign analysis to report KPIs and distribute learning for future campaigns.
• Complete competitor benchmarking for promotional activity and report regularly to key stakeholders.
• Coordinate campaign activity with marketing team including website updates, social media activity and PPC activity to deliver campaign objectives and lead generative activity.
• Develop CRM strategies for each campaign and coordinate CRM activity including communication emails, and lead management with the inside sales team.
• Build, performance manage and develop the Social Media Managers and PPC Specialist, focusing on continually improving the standard and impact of output and activity while setting clear objectives, measure outcomes and giving clear and regular feedback on progress.

Required Qualification:

• BSc in Marketing, Advertising or relevant field.
• Minimum 2 years of experience in digital marketing and advertising.

Other Selection Criteria (skills, knowledge and experience):

• Solid understanding of web metrics, digital analytics, with the ability to generate, analyze and interpret data.
• Advanced understanding of WordPress, SEO tactics, Hootsuite.
• Strong analytical skills and data driven thinking.
• Proven experience of delivering successful integrated digital marketing campaigns from concept to execution.
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Sound knowledge of Mailchimp/email marketing
• The ability to work under pressure and to tight deadlines, juggling multiple projects
• Flexibility and adaptability, with experience in fast-paced environments
• Demonstrable experience leading and managing SEO, social media and digital marketing campaigns

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• Be up-to-date on video and photography trends to ensure we are at the forefront of content.
• Executes shoots on site/on location including audio, camera operation and talent directions.
• Additionally handles assignments requiring special lighting, multiple locations, creativity, special audio needs, custom graphics and animation.
• Scouts shoot locations and assesses possible obstacles in filming and provides solutions or alternatives.
• Plans and performs video post-production tasks, including reviewing footage, making editorial decisions, logging, rough cuts, audio adjustment, color correction, adding photographs, motion pictures, motion graphics, animation, audio and music, and final editing using Final Cut Pro, Avid or Adobe Premiere software.
• Utilizes computer graphics and special effects for video post-production in accordance with the overall production concepts; compresses/encodes video projects for output; makes video products available in a variety of formats; observes brand standards, ensures consistency and relevancy to production; monitors technical quality of end product; and coordinates internal and external duplication services as required.
• Determines content and format of productions, operates editing equipment and implements a variety of positive and negative feedback from various sources as necessary.
• Creates material used for, but not limited to shooting videos, and conducting field interviews; edit material for television broadcast/YouTube, social media, web applications or schedule guests as needed.
• Stays informed about the current state of and future advances in video production technology and video distribution.
• Recommends new video support systems and hardware and software technologies based on analysis of company needs.
• Participates in projects to integrate new video technologies and testing new hardware and software

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• Establish, develop and maintain positive business and customer relationships
• Welcome customers warmly in person or via telephone and ascertain problem or reason for calling and also reach out to customers and verify account information
• Ability to tag clothes with the customer’s name and order number and come up with ways to improve service
• Ability to receive and diligently check garments thoroughly for defects before delivery
• Ability to sell products and services and assist with other administrative task.
• Ability to gather customer information, take payment information and other pertinent information and reconcile accounts at the close of business.

Requirement:

• A minimum of OND/HND with at least 1 years’ experience in similar position.
• Most be familiar with MS Excel, Word and Power points.

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• Assist in implementing strategic human resource policies that enable the Company to effectively fulfil its mandate by recruiting the right type of staff, and deploying and developing them effectively.
• -Administer the letters of appointments and other personnel documents in relation to staff appointment.
• -Ensure and update the accurate job descriptions for all positions within the Company.
• -Shall assist in the planning and ensuring systematic induction for all new employees of the designations.
• -Track the attendance of all staff daily in line with Company requirements and standards.
• Track annual leave database, eligibility, availed and closing balances of annual leaves for all staff.
• -Draft and prepare monthly payroll for all staff and presents same to the CEO for approval.
• Assist in coordinating training activities for staff in line with human resource development strategy.
• Implement and evaluate training programmes for staff development.
• Maintain and coordinate employee motivation and recognition programmes.
• Provide guidance to staff on career development.
• Develop and implement staff retention processes to minimize attrition rates.
• Prepare employee termination notices and related documentation and conducts exit interviews with the Operations Manager to determine reasons behind resignation.
• Maintain all staff records, files, registers and databases, as well as HR forms.
• Manage internal and external enquiries, respond to information requests and maintain information flows with business areas.
• Administer employee allowances and reimbursements.
• Maintain effective relationships with internal and external stakeholders.
• Perform administrative tasks associated with meetings including minute taking, record keeping of attendance and dissemination of minutes.
• Invoice customers on a timely basis and capture debtor payment.
• Reconcile all bank accounts on a daily basis.
• Ensure the prompt and accurate processing of income and expenditure transactions.
• Ensure that the purchases and payments, and credit control systems are kept under regular review, and recommend and implement improvements.
• -Ensure that the organization’s income is promptly collected, accounted for and secured.

Required Qualification:

• BSc. in business management, administration or human services
• At least two-years experience in an office management, finance and administration role.

Other Selection Criteria (skills, knowledge and experience):

• Working mastery of computer programs including Microsoft Word, Power Point and Excel, and familiarity with client management systems.
• Understanding of the challenges, importance and issues of working within administration.
• Demonstrated time management and organization skills including ability to multi-task; prioritize, and a willingness to keep up to date on all relevant technology changes undertaking training as required by the position.
• Natural problem-solver; willing to initiate and lead in unpredictable circumstances.
• Ability to evaluate, analyze and take critical decisions.
• Keen attention to detail and the ability to organize complex information neatly and accurately.
• Highly motivated with an ability to solve practical problems and follow written, verbal or other instructions.
• Demonstrated ability to prioritize and meet deadlines.
• Tactful and discreet at all times.