Strategy Manager at HRLeverage Africa

About the Role

• They are seeking to hire a Strategy & Insights Manager to drive strategic thinking, insight development, and campaign planning across multiple brands.
• The ideal candidate will have deep experience in brand strategy, consumer insight, and communication planning, with a strong background in working on brands in FMCG, Banking, Fintech, Telecoms industries.

Key Responsibilities

• Develop clear and compelling brand and communication strategies grounded in consumer insights and data.
• Partner with creative, media, and client service teams to translate strategic thinking into winning creative briefs.
• Lead research efforts to uncover cultural, behavioral, and market insights that guide campaign direction.
• Present strategic recommendations to clients with confidence and clarity.
• Evaluate campaign outcomes to measure effectiveness and apply learnings to future work.
• Support business development teams with strategic direction during pitches and proposal development.
• Keep up to date with emerging media trends, digital behaviors, and cultural shifts that influence brand communication.

Requirements

• Bachelor’s Degree in Marketing, Communications, Business, or related field (Master’s degree is an added advantage).
• 5–7 years’ experience in strategy, planning, or insights roles within reputable advertising agencies.
• Demonstrated ability to turn research and data into actionable brand insights.
• Strong understanding of communication strategy, consumer behavior, and creative processes.
• Excellent presentation, storytelling, and collaboration skills.
• Proficiency with research tools and data analysis platforms (e.g., Kantar, Nielsen, social listening tools) is a plus.
• A strong mix of strategic depth, curiosity, and creative instinct.

Core Competencies:

• Strategic Thinking & Analytical Ability
• Insight Generation & Storytelling
• Collaboration & Leadership
• Creativity & Innovation
• Client Relationship Management.

Remuneration

• Competitive and commensurate with experience.