Social Media Specialist at Dipsy Fiberglass Manufacturing Limited

We are looking for an experienced and enthusiastic social media specialist to join our creative team. You will be responsible for creating social media campaigns and the day-to-day management of the company’s social media properties. Your passion for social media as a communications tool will result in the adoption and implementation of social media best practices across all social media channels.

Job Responsibilities

As a Social Media Specialist, your responsibilities include:

• Developing social media content plans that are consistent with the company’s brand identity.
• Creating consistent, meaningful content on all social media platforms, including writing and editing social media posts, improving customer engagement, and promoting social media campaigns.
• Managing a high volume of daily social media posts.
• Communicating with social media followers, including responding to queries in a timely manner.
• Developing and managing social influencer programs and attending social influencer events.
• Using analytical tools such as Google Analytics, Hootsuite Pro, and Facebook Insights to monitor and evaluate the company’s social media presence and performance.
• Preparing monthly reports on social media marketing efforts.
• Suggesting recommendations to adjust the social media marketing strategy for optimal results.
• Staying up to date on best practices and emerging trends in social media.
• Perform any other job-related duties as may be assigned by the supervisor.

Educational Qualifications

• The candidate should have minimum of a Bachelor degree in Marketing, English, Journalism or related field with two (2) years relevant experience.

Competencies Expected 

• Proven work experience as a Social Media Specialist or similar role.
• Social Media Strategist using social media for brand awareness and impressions.
• Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices.
• Understanding of SEO and web traffic metrics.
• Experience with doing audience and buyer persona research.
• Good understanding of social media KPIs.
• Familiarity with web design and publishing.
• Excellent multitasking skills.
• Critical thinking and problem-solving skills.
• Good team player.
• Great interpersonal and communication skills.
• Ability to work efficiently without compromising quality or accuracy.
• Ability to multi-task, prioritize, and manage time effectively.
• Proven problem-solving skills.

Salary Range: #70,000 - #100,000