Social Media Manager (Volunteer) at Sim Impacting Lives Foundation

Position Overview:

• We are seeking a creative and enthusiastic Social Media Manager to join our team on a volunteer basis.
• The Social Media Manager will be responsible for developing and implementing social media strategies to increase awareness, engagement, and support for our organization's mission and programs.
• The ideal candidate will be a strategic thinker with a passion for storytelling and a strong understanding of social media platforms and trends.

Key Responsibilities:

Social Media Strategy and Planning:

• Develop and implement a comprehensive social media strategy aligned with the organization's goals and objectives.
• Identify target audiences and key messages to effectively communicate the organization's mission and impact.
• Create content calendars, schedules, and campaigns to maintain a consistent and engaging presence on social media platforms.

Content Creation and Curation:

• Create compelling and visually appealing content for social media channels, including posts, graphics, videos, and stories.
• Curate relevant and timely content from internal and external sources to share with our audience.
• Collaborate with the communications team to develop messaging and content that aligns with our brand voice and values.

Community Engagement and Relationship Building:

• Engage with followers, supporters, and influencers on social media platforms to foster dialogue, build relationships, and drive engagement.
• Respond to comments, messages, and inquiries in a timely and professional manner.
• Identify opportunities for partnerships, collaborations, and cross-promotions to expand our reach and impact.

Performance Tracking and Analysis:

• Monitor and analyze key performance metrics, including reach, engagement, and conversion rates, to assess the effectiveness of social media efforts.
• Use data insights to optimize content strategies, identify trends, and inform decision-making.
• Prepare regular reports and updates for the executive team on social media performance and impact.

Stay Updated on Trends and Best Practices:

• Stay informed about emerging trends, features, and best practices in social media marketing and digital communications.
• Conduct research and benchmarking to identify opportunities for innovation and improvement.
• Share knowledge and insights with the team to enhance overall social media strategy and effectiveness.

Qualifications:

• Bachelor's degree in marketing, communications, digital media, or a related field required.
• Minimum of 1-5 years of experience in social media management, preferably in the nonprofit sector or a related field.
• Proven track record of success in developing and executing social media strategies that drive engagement, increase followers, and support organizational goals.
• Strong writing, editing, and storytelling skills, with the ability to create compelling content for diverse audiences and platforms.
• Proficiency in social media management tools and platforms, including but not limited to Facebook, Twitter, Instagram, LinkedIn, TikTok and YouTube.
• Creative thinking and problem-solving skills, with the ability to generate innovative ideas and solutions.
• Excellent organizational and time management skills, with the ability to prioritize tasks and meet deadlines in a fast-paced environment.
• Passion for social change and a commitment to the organization's mission and values.