Social Media Manager at PeopleOS

Job Summary

• Our Client is seeking a Social Media Manager that will be responsible for developing, implementing, and managing social media strategies across key digital platforms.
• This role ensures strong brand visibility, audience growth, community engagement, curating compelling storytelling and consistent messaging through high-quality content.

Responsibilities
Social Media Strategy & Planning:

• Develop and execute comprehensive social media strategies aligned with business goals.
• Plan monthly content calendars across all platforms.
• Identify platform trends, audience behaviour, and growth opportunities

Content Creation & Management:

• Create, curate, and publish compelling content (copy, images, videos).
• Oversee design elements, ensuring brand consistency.
• Manage short-form video content (Reels, TikTok-style, YouTube Shorts)

Platform Management:

• Manage day-to-day activity on Instagram, Facebook, LinkedIn, X (Twitter), TikTok, and YouTube.
• Ensure consistent posting schedules.
• Monitor conversations, trends, and competitor activities.

Community Engagement:

• Respond to comments and messages promptly.
• Build community through engagement, storytelling, and content interaction.
• Manage brand reputation and escalate sensitive issues

Campaign & Project Execution:

• Support digital marketing campaigns, product launches, and brand events.
• Collaborate with cross-functional teams (marketing, design, events).
• Manage influencer partnerships and social collaborations. Job Title Social Media Manager

Analytics & Reporting:

• Track key performance metrics such as reach, engagement, growth, and conversions.
• Prepare weekly and monthly analytics reports.
• Recommend optimizations based on insight

Social Media Advertising:

• Manage paid social campaigns (Meta Ads, LinkedIn Ads, etc.).
• Track ROI and performance of ads.

The Ideal Candidate

• Bachelor’s degree in Marketing,
• Communications, Media, or a related field (preferred).
• Proven portfolio or social media pages managed.
• Experience managing brands, thought-leaders, or NGOs is a plus.
• 3–5 years of experience in social media management or digital marketing.
• Strong understanding of platform algorithms and best practices.
• Skilled in content writing, storytelling, and visual branding.
• Proficient with tools like Canva, Adobe Suite, CapCut, Buffer, Hootsuite, or Later.
• Experience analyzing metrics using insights tools.
• Knowledge of paid ads is a strong advantage

Soft Skills

• Creative and innovative thinker.
• Strong communication and writing abilities.
• Highly organized with excellent attention to detail.
• Data-driven decision-maker.
• Ability to multitask and work under tight deadlines.
• Strong sense of ownership and accountability