Social Media Manager at Musada Hotels and Luxury Suites

Job Description

• Deveop and execute social media strategies that support the hotel's overall marketing direction.
• Create original, high-quality content — including written posts, visuals, videos, reels, blogs, and graphics.
• Organize and maintain a consistent posting schedule across platforms such as Instagram, Facebook, and TikTok.
• Interact actively with followers by responding to messages, comments, and tags in a timely, professional manner.
• Track performance using analytics tools and provide regular reports to guide content improvement.
• Manage and monitor paid advertising campaigns, allocate budgets effectively, and evaluate return on investment (ROI).
• Build and grow a loyal online community through consistent engagement.
• Research competitors and industry trends to identify fresh opportunities for growth and visibility.
• Develop engaging email newsletters, promotions, and call-to-action campaigns to drive customer interest and bookings.

Requirements

• HND / BSc in Marketing, Communications, or related field.
• Proven experience in Content Creation, Social Media Management, or Digital Marketing (preferably in hospitality).
• Strong writing, storytelling, and editing skills.
• Proficiency in video editing tools (e.g., Canva, Adobe Premiere Pro, CapCut).
• Knowledge of SEO, Google Analytics, and social media advertising.
• Ability to work in a fast-paced environment and meet deadlines.
• Creative mindset with strong attention to detail.