Social Media Manager at Hive HR

About the Role

• As Social Media Manager at Atinudah BrandCo, you will own day-to-day social execution across multiple client accounts, working together with the account management team to translate strategy into scroll-stopping content, conversations, and community.
• You’ll build content calendars, develop posts, manage scheduling, optimize performance, and actively engage online audiences to bring our campaigns to life.
• This role sits at the intersection of content, community, and culture.
• You’ll be responsible for managing client pages across Instagram, TikTok, LinkedIn, Twitter/X, YouTube, Facebook, and more, ensuring every post is on-brand, on-trend, and delivers results.
• You’ll also support marketing needs from other Atinudah arms (e.g., Atinudah Concepts & Studio) and contribute to internal brand-building efforts.

Key Responsibilities
Content Execution & Community Management:

• Develop and maintain detailed content calendars for client accounts and internal brands
• Schedule posts across Instagram, TikTok, LinkedIn, X (Twitter), Facebook, YouTube, etc., using native platforms or schedulers (e.g., Hootsuite, Buffer)
• Write post copy that’s clear, witty, culturally fluent, and aligned with brand voice
• Ensure brand consistency across platforms, messaging, tone, look, and feel
• Engage with communities: respond to comments, DMs, tags, and mentions promptly
• Amplify conversations around clients by initiating and managing community-driven content (polls, challenges, UGC, Q&As, etc.)

Platform & Performance Management:

• Analyze engagement and reach metrics weekly, flag trends and growth opportunities
• Create performance reports for both internal review and client presentations
• Recommend content and community experiments based on platform trends
• Stay updated on social platform algorithms, new features, and best practices

Campaign Collaboration:

• Work closely with Account Managers to interpret campaign strategy into content execution
• Support creative direction and briefs for designers and video editors on social-first content
• Coordinate with Atinudah Studio for photo/video content shoots as needed
• Liaise with Atinudah Concepts for real-time event coverage and content deployment
• Attend key client events, shoots, or activations to capture behind-the-scenes content
• Collaborate with internal teams (e.g., PR, influencers, email) for 360° campaign rollout

Internal & Cross-Brand Support:

• Manage Atinudah’s own social presence and storytelling, building thought leadership
• Provide social media support for Atinudah Concepts (events), and Atinudah Studio
• Contribute to social strategy discussions for client pitches and new business opportunities

Requirements

• 2–4+ years experience in social media management, content marketing, or community management
• Strong understanding of platform algorithms, creative formats, and growth lever
• Excellent writing, editing, and creative storytelling skills
• Hands-on experience with Canva, CapCut, Meta Business Suite, TikTok for Business, and scheduling tools
• Experience using Instagram Reels, TikTok, LinkedIn Carousels, X Threads, and YouTube Shorts
• Ability to multitask across multiple client accounts and deadlines
• Strong organizational skills and attention to detail
• Culturally fluent and highly plugged into trends across lifestyle, fashion, tech, and entertainment
• Comfortable working with designers, photographers, and creators