Digital Marketing Officer at Nirvana Synergy

Job location: Okota

Reports To: Marketing Manager

Job Overview

To develop, execute and oversee the company’s digital marketing activities in order to promote brand visibility, generate leads, drive sales growth and strengthen online customer engagement. 

Responsibilities and Duties

• Developing and implementing digital marketing strategies aligned with company objectives.
• Managing the company’s social media platforms and online presence.
• Create, schedule, and monitor digital content (graphics, videos, captions, and campaigns).
• Executing online advertising campaigns and promotions.
• Tracking and analyzing campaign performance and prepare monthly marketing reports.
• Responding professionally to online enquiries and customer interactions.
• Maintaining and updating the company’s website and digital assets.
• Ensuring consistent brand voice and compliance with marketing standards.
• Collaborating with the sales team to drive lead generation and conversions.
• Staying updated on digital marketing trends and tools.

Job Required skill and competencies

• Strong digital communication and content creation skills
• Knowledge of social media marketing tools and platforms
• Basic graphic design and content editing skills
• Analytical and reporting skills
• Ability to work independently and meet deadlines
• Professional and ethical conduct

Qualifications and Experience

• Minimum of OND/HND/B.Sc. in Marketing, Mass Communication, Business Administration, or related field.
• Minimum of 3 years experience in digital marketing or related role.
• Certification in digital marketing is an added advantage.
• Must live within Okota/Ago/Isolo and environs.

KEY PERFORMANCE INDICATORS (KPIs)

• Growth in online engagement and followers
• Lead generation and conversion rates
• Timely delivery of digital campaigns
• Brand consistency and quality of content
• Monthly performance reporting accuracy