Social Media and Marketing Manager at Circuit Pointe

Job Type: Contract (1 Year)

Job Overview

We are seeking a dynamic and creative Social Media and Marketing Manager to lead our brand’s digital presence, content development, and campaign execution. In this role, you will own the strategy and output of our social channels and marketing activities — helping us increase awareness, drive traffic, and generate leads.

This role requires a blend of content creation, social media management, and digital marketing skills.

Key Responsibilities

Social Media Management

• Plan, manage, and grow the company’s presence across platforms (Instagram, Twitter/X, LinkedIn, Facebook, TikTok, YouTube, etc.)
• Develop social calendars and post high-impact content regularly.
• Engage with followers, respond to messages/comments, and grow online communities.
• Track engagement and audience growth using insights and analytics tools.
• Identify social trends and opportunities relevant to our brand voice.

Content Creation

• Create engaging content across formats: posts, stories, carousels, videos, blogs, and newsletters.
• Collaborate with design or create visual assets using tools like Canva or Adobe Creative Suite.
• Develop content for digital ads, campaign materials, email marketing, and landing pages.
• Maintain a consistent tone and message that aligns with company goals and audience interests.
• Coordinate content needs across departments (sales, HR, product, etc.).

Marketing Campaigns

• Run digital marketing campaigns (email, social ads, influencer activations, etc.).
• Work with stakeholders to define campaign goals, audiences, and KPIs.
• Monitor and optimize campaign performance across channels.
• Manage partnerships or third-party collaborators as needed.

Requirements and Qualifications

• Bachelor’s degree in Marketing, Communications, Journalism, or related field.
• 3+ years of experience in digital marketing or content creation.
• Strong writing and communication skills.
• Excellent attention to detail, time management, and creativity.
• Experience in video editing (CapCut, Adobe Premiere, etc.).
• Knowledge of SEO and content marketing strategies.
• Proficient in tools like:
  • Canva, Adobe Creative Suite, or Figma (for visuals)
  • Hootsuite, Buffer, Meta Business Suite (for scheduling)
  • Google Analytics, Meta Ads Manager, LinkedIn Ads (for tracking)

What We Offer

• Competitive salary and bonuses.
• Creative freedom and collaborative work environment.
• Flexible work hours and remote options.
• Growth opportunities and learning resources.