Senior Manager, Sales Operations at Hugo Technologies

What You will be Doing

• As Senior Manager, Sales Operations, you will lead the structure, organization, and execution that powers Hugo’s mid market GTM engine. Reporting to the Head of Revenue Operations, you will oversee a small team of Sales Administrators and RevOps staff who execute critical sales motions including campaign execution, contact research, account prep, competitive intelligence gathering, sequencing builds, and outbound support.
• Your mandate is to bring clarity, order, and predictable execution to the revenue organization.
• You will build processes, strengthen systems, enforce standards, and ensure the sales team has the support they need to operate efficiently.
• You will manage incoming requests, translate them into structured workflows, and ensure your team delivers quality output on time.
• This role is ideal for someone who is deeply operational, people oriented, and thrives in a high velocity environment. You are part coach, part project manager, and part systems thinker.

Key Responsibilities
Team Leadership:

• Build, coach, and lead a small team of Sales Administrators and Sales Ops contributors.
• Establish clear expectations, workflows, and quality standards for task execution.
• Create a culture of accountability, accuracy, and speed.

Process and Project Management:

• Own and optimize the intake and prioritization process for all Sales Operations requests.
• Set up structured workflows for campaign builds, sequencing, contact acquisition, account enrichment, and competitive research.
• Ensure requests are completed with consistent quality and delivered on time.
• Develop documentation, SOPs, checklists, and templates that improve team efficiency.

Sales Technology Ownership:

• Own and administer Hugo’s sales technology stack including HubSpot, Monday.com, and connected systems.
• Partner with internal teams to ensure clean data hygiene and accurate reporting.
• Identify opportunities to simplify workflows or automate manual steps.

Pipeline and Performance Insights:

• Conduct recurring pipeline analysis to surface trends, gaps, and areas requiring focus.
• Deliver weekly reporting to Sales Leadership with clear insights and recommended actions.
• Monitor activity performance across outbound and inbound motions.

GTM Support:

• Support campaigns and motions targeting mid market digital native and B2B organizations.
• Ensure the sales team has the research, tools, and operational support needed for effective outreach.
• Coordinate with Marketing Operations on lead flows, contact quality, and segmentation when relevant.

Cross Functional Collaboration:

• Partner with the broader Revenue team to ensure alignment across campaigns and reporting.
• Work with RevOps leadership to improve the effectiveness of systems, dashboards, and process flows.

Requirements
Competencies:

• Strong people leader with a coaching mindset; able to develop early career talent into high performers.
• Organized operator with the ability to bring structure to ambiguous environments.
• Exceptional project management skills with strong follow through and attention to detail.
• Comfortable working with data, reporting, and pipeline analysis.
• Clear communicator who can translate complex requests into structured workflows.
• Technically confident with sales tools and systems including CRM and workflow platforms.
• Thrives in fast paced environments and enjoys solving operational challenges.

Experiences:

• Experience managing a Sales Operations or Sales Administration function is a plus.
• Experience working in or supporting mid market B2B or digital native companies preferred.
• Familiarity with HubSpot, Monday.com, and modern sales tech tools.
• Experience in BPO, professional services, or tech enabled services is a plus but not required.
• Africa First talent strongly encouraged to apply.