Sales Marketing Manager at Landmark Africa Group

 Role Description

• The Sales Marketing Manager will oversee and execute marketing strategies to drive revenue growth, client acquisition, and brand visibility. Responsibilities include creating and managing marketing campaigns, collaborating with teams to meet sales objectives, analyzing market trends, and fostering client relationships. Additionally, the role involves generating and nurturing sales leads, overseeing promotional efforts, and developing innovative initiatives to boost sales. This is a full-time, on-site role.
• This role is designed for a strategic dealmaker with deep access to High-Net-Worth Individuals (HNI), investors, and diaspora buyers, with a singular focus on driving sales and market positioning for Waterview Apartments.

About the Role

• The Waterview Apartments Sales & Marketing Manager will be responsible for developing and executing targeted strategies to drive occupancy, sales velocity, and investor acquisition for Waterview Apartments.

Key Responsibilities

• Lead the end-to-end sales strategy for Waterview Apartments, ensuring aggressive revenue and conversion targets are met.
• Develop and execute targeted marketing campaigns focused on HNI clients, institutional investors, and diaspora buyers.
• Build and nurture strong relationships with high-net-worth individuals, real estate investors, and global property buyers.
• Drive direct sales through private showings, exclusive events, and high-level client engagements.
• Identify and penetrate diaspora markets through strategic partnerships, international roadshows, and digital campaigns.
• Position Waterview Apartments as a premium investment and lifestyle asset in both local and global markets.
• Collaborate with internal marketing and digital teams to deliver compelling campaigns that convert leads to sales.
• Track market trends, competitor activity, and buyer behavior to refine pricing, positioning, and go-to-market strategies.

Requirements

• 5+ years of experience in high-level real estate sales and marketing, preferably within luxury developments.
• Proven track record of closing high-value property transactions.
• Strong network of HNI clients, diaspora investors, and investment groups.
• Demonstrated experience selling off-plan or luxury residential developments.
• Exceptional negotiation, presentation, and relationship management skills.
• Deep understanding of the Nigerian luxury real estate market and global investment trends.