Sales Executive - Modern Trade (Abuja) at The M & W Nuts company

Key Responsibilities: 

• Sales and Revenue Generation
  • Achieve monthly, quarterly, and annual sales targets.
  • Identify new sales opportunities within assigned territories.
  • Ensure product availability in retail outlets, supermarkets, or distributor warehouses. 
• Market Expansion & Promotions
  • Expand customer base by onboarding new distributors, retailers, or other clients.
  • Open new sales territories and penetrate underserved markets.
  • Conduct regular store visits to identify new opportunities • Execute promotional activities, such as product sampling or discounts. 
• Customer Relationship Management
  • Build and maintain strong relationships with existing stores and key accounts.
  • Address customer complaints and resolve issues promptly.
  •  Provide after-sales support like sales optimization 
• Merchandising and Brand Visibility
  • Ensure proper placement and display of products in stores are done by in-store merchandisers.
  • Participate in promotional campaigns and in-store branding/activations.
  • Monitor competitor activities and provide feedback to the team.
  • Monitor promotions and recommend strategies needed for business growth. 
• Reporting and Analysis
  • Prepare and submit sales reports, sales target breakdown and market feedback.
  • Analyse sales performance and recommend strategies for improvement.
  • Monitor stock levels and ensure timely replenishment in stores. 
• Territory Management
  • Manage a designated sales territory, ensuring effective coverage.
  • Plan daily/weekly routes to maximize time and efforts.
  • Optimize the use of resources to cover territory effectively. 
• Compliance and Documentation
  • Ensure compliance with company policies, procedures, and regulatory requirements.
  • Maintain accurate records of sales, invoices, and client communications.