Sales and Marketing Manager at Buckler Ordnance Systems Limited

Job Summary

• The Sales and Marketing Manager at Buckler Systems is responsible for developing and executing comprehensive sales and marketing strategies to promote and sell the company’s products and services.
• This role involves conducting market research, analysing competitors, identifying new business opportunities, and preparing persuasive presentations and proposals for prospective clients.
• The manager will also oversee customer relationships, drive marketing campaigns, and potentially supervise a sales and marketing team.

Key Responsibilities

• Develop and implement integrated sales and marketing strategies that align with Buckler Systems’ business goals.
• Set clear performance targets and tactical plans to grow market share and revenue.
• Conduct regular research to identify emerging market trends, customer needs, and the competitive landscape.
• Provide insights that inform product positioning and strategic decisions.
• Identify and pursue new business opportunities locally and internationally.
• Manage the entire sales cycle from lead generation to closing deals.
• Negotiate and finalize contracts in alignment with company policies.
• Design and execute marketing campaigns across digital and traditional platforms.
• Monitor campaign performance and optimize for engagement and conversions.
• Build and maintain strong relationships with existing and potential clients.
• Ensure a seamless client experience through excellent service and prompt support.
• Prepare and deliver compelling sales presentations tailored to client needs.
• Create well-structured proposals that clearly communicate the value of Buckler Systems’ armored vehicles and solutions.
• Manage, mentor, and support the professional development of sales and marketing staff.
• Foster a high-performance culture within the team.

Skills and Qualifications

• Bachelor’s or Master’s Degree in Marketing, Business Administration, or a related field.
• Professional certification in a Sales or Marketing or related field
• Minimum of 5 years’ experience in a sales and/or marketing leadership role, preferably in the automobile, defense, or manufacturing sector.
• Strong verbal and written communication skills.
• Demonstrated ability to lead and motivate teams.
• Analytical mindset with strong problem-solving abilities.
• Experience with CRM platforms, digital marketing tools, and campaign analytics.