Sales and Marketing Executive at Buckler Ordnance Systems Limited

Job Summary

• The Sales and Marketing Manager at Buckler Systems is responsible for developing and executing comprehensive sales and marketing strategies to promote and sell the company’s products and services. This role involves conducting market research, analysing competitors, identifying new business opportunities, and preparing persuasive presentations and proposals for prospective clients. The manager will also oversee customer relationships, drive marketing campaigns, and potentially supervise a sales and marketing team.

Key Responsibilities

• Develop and implement integrated sales and marketing strategies that align with Buckler Systems’ business goals.
• Set clear performance targets and tactical plans to grow market share and revenue.
• Conduct regular research to identify emerging market trends, customer needs, and the competitive landscape.
• Provide insights that inform product positioning and strategic decisions.
• Identify and pursue new business opportunities locally and internationally.
• Manage the entire sales cycle from lead generation to closing deals.
• Negotiate and finalize contracts in alignment with company policies.
• Design and execute marketing campaigns across digital and traditional platforms.
• Monitor campaign performance and optimize for engagement and conversions.
• Build and maintain strong relationships with existing and potential clients.
• Ensure a seamless client experience through excellent service and prompt support.
• Prepare and deliver compelling sales presentations tailored to client needs.
• Create well-structured proposals that clearly communicate the value of Buckler Systems’ armored vehicles and solutions.
• Manage, mentor, and support the professional development of sales and marketing staff.
• Foster a high-performance culture within the team.

Skills And Qualifications

• Bachelor’s degree in marketing, Business Administration, or a related field.
• Professional certification in a Sales or Marketing or related field is desirable
• Minimum of 4 years’ experience in a sales and/or marketing leadership role, preferably in the automobile, defense, or manufacturing sector.
• Strong verbal and written communication skills.
• Demonstrated ability to lead and motivate teams.
• Analytical mindset with strong problem-solving abilities.
• Experience with CRM platforms, digital marketing tools, and campaign analytics.
• Master’s degree is a business related degree is an added advantage.