Online paid Ad Strategist at Brave Achievers

About the job

• We are seeking a highly skilled and dynamic Online Paid Ad Manager/Strategist to join our team.
• This role involves overseeing and enhancing paid media strategies for both in-house projects and a diverse client portfolio.
• If you are adept at navigating the complexities of Google Ads, Facebook, LinkedIn, TikTok, and other leading ad platforms, we want to hear from you.
• This position demands a quick learner who can effectively support initiatives driving client campaign success.

Responsibilities

• Daily account management on Google Ads and other platforms for various clients.
• Analyze performance data, monitor budget pacing, and identify trend changes.
• Craft compelling ad and landing page copy.
• Devise strategies to boost performance across all paid campaigns.
• Identify testing opportunities and conduct experiments.
• Research and compile targeted keyword lists, including negative keywords.
• Stay updated with industry trends and developments.
• Manage web analytics dashboards, reports, and highlight crucial points according to client objectives.
• Collaborate closely with the team to address challenges and innovate solutions.
• Contribute to process innovation, documentation, and the development of training resources.

Desired Experience & Skills

• Minimum 3 years of experience in paid search.
• Knowledge of paid social ads and other promotional channels.
• Exceptional organizational skills with efficient time and workload management.
• Strong analytical skills and attention to detail.
• Effective communication with clients and team members.
• Creativity and self-motivation.
• Proficiency in written and verbal communication.
• Google & Microsoft Ads Certifications or equivalent experience preferred.
• Experience in lead generation is highly advantageous.