We need a data-driven marketer and creative thinker to design and execute growth strategies that will drive customer acquisition, retention, and revenue growth.
You will work closely with our leadership, product, and operations teams to test and scale marketing initiatives across digital channels, partnerships, and community-driven growth.
If you love using digital tools, storytelling, analytics, and customer insights to grow great products, this is your opportunity to make an impact.
Responsibilities & Duties
Develop and own Terminal Africa’s marketing & growth strategy
Drive user acquisition and revenue growth across all marketing channels
Design and implement campaigns (organic, paid, partnerships, referrals) to attract and retain customers
Build and manage an efficient marketing funnel—from awareness to loyalty
Create and manage content marketing across blog, email, SEO, and social media
Identify new growth opportunities in logistics, payments, and e-commerce segments
Set KPIs, track marketing performance, and report to leadership
Run marketing experiments (landing pages, pricing, promos, onboarding, messaging)
Partner with product and operations teams to improve customer experience and conversion
Manage external marketing partners and agencies when needed
Stay updated on trends in digital marketing, logistics, payments, and e-commerce
Qualifications & Skills
Have 3+ years of experience in marketing, growth, or digital strategy—ideally in a fast-growing startup
Have a strong understanding of marketing funnels, growth loops, and customer journeys
Know how to use data to drive decisions—comfortable with analytics, A/B testing, and reporting
Are skilled in digital marketing: SEO, SEM, social, email, content, partnerships
Are experienced with CRM, marketing automation tools, and campaign management
Are creative and strategic, with an eye for compelling messaging and brand storytelling
Are hands-on and proactive—ready to roll up your sleeves to execute and test ideas
Understand the challenges of logistics, ecommerce, or payments in Africa (a big plus)
Have excellent written and verbal communication skills
Are passionate about empowering African businesses and creating a global impact.
Benefits
Be part of a fast-growing African startup solving real-world problems
Work with a passionate, talented team across product, tech, and operations
Shape how African businesses connect with the global economy
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