Marketing Associate at Novarick Homes and Properties Limited

Job Description:

• Develop and implement an overarching marketing strategy to increase brand awareness, engagement, and reputation.
• Plan and execute digital marketing campaigns, including paid advertising, e.g. Google ads and social media ads (Facebook, Instagram, LinkedIn, Twitter Snapchat, and Tok-tok), email marketing, SEO/SEM, and other online initiatives.
• Monitor social media trends, customer feedback on Google Business, and analytics to ensure alignment with business ethos 
• Collaborate with the sales, content marketing, and senior management team to develop result-oriented strategies to achieve set objectives.
• Utilize various analytics tools to track key performance metrics and generate regular reports for the company.
• Propose best practices, make data-driven recommendations, and regularly share learnings and inspirations within the team whilst implementing learnings from others.
• Effectively manage partner agencies to ensure proper execution of marketing activities, brand communication, leads generation and ensure proper monitoring and tracking of campaign performance and initiatives
• Ensuring all design and content requirements from all sales channels are efficiently met. This includes but is not limited to sales campaigns, Client/Realtors Promotions, Brochures, Subscription forms, Flyers, etc. 
• Organize offline marketing campaigns such as TV ads, Radio ads, flyer distribution estate & mall activations, newspaper inserts, etc.

Qualifications 

• First Degree in Marketing or related field.
• Minimum of 3 years relevant experience in offline and online/digital marketing and advertising 
• In-depth knowledge of online advertising, trade activations, Videography, and creative design