Marketing and Corporate Communications Officer at Rockshield Asset Protection Company Limited

Description

• Responsible for developing and executing marketing strategies and corporate communication initiatives that enhance brand visibility, reputation, and stakeholder engagement.

Key Responsibilities
Marketing:

• Develop and implement marketing and brand strategies
• Plan and execute campaigns to promote products and services
• Conduct market research and competitor analysis
• Support business development and lead generation initiatives
• Manage digital marketing platforms and content

Corporate Communications:

• Manage internal and external communications
• Draft press releases, speeches, newsletters, and official statements
• Maintain consistent brand messaging across all platforms
• Handle media relations and corporate reputation management
• Coordinate corporate events and stakeholder engagements

Brand & Stakeholder Management:

• Strengthen corporate brand identity and visibility
• Engage with clients, partners, media, and regulators
• Ensure alignment of all communications with corporate values

Key Performance Indicators (KPIs)

• Brand visibility and engagement growth
• Campaign performance and ROI
• Quality and consistency of corporate messaging
• Media coverage and reputation score
• Stakeholder engagement effectiveness

Requirements

• Bachelor’s Degree in Marketing, Mass Communication, Business Administration, or related field
• 3–4years relevant experience in marketing or corporate communications
• Strong writing, storytelling, and content development skills
• Proficiency in digital marketing tools and social media platforms
• Excellent communication and stakeholder management skills

Key Skills:

• Brand management and strategic communication
• Content creation and copywriting
• Digital marketing and analytics
• Public relations and media engagement
• Creativity and attention to detail
• Strong interpersonal and coordination skills.