General Manager - Sales & Marketing at Mc Timothy Associates

Job Description

• Promoting the company's existing brands and introducing new products to the market.
• Analyzing budgets, preparing annual budget plans, scheduling expenditures, and ensuring that the sales team meets their quotas and goals.
• Researching and developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals.
• Gathering, investigating, and summarizing market data and trends to draft reports.
• Implementing new sales plans and advertising.
• Recruiting, training, scheduling, coaching, and managing marketing and sales teams to meet sales and marketing human resource objectives.
• Maintaining relationships with important clients by making regular visits, understanding their needs, and anticipating new marketing opportunities.
• Staying current in the industry by attending educational opportunities, conferences, and workshops, reading publications, and maintaining personal and professional networks.
• Should map potential customers and generate leads
• Responsible for brand promotion and lead conversions
• Responsible for post sales services and client relationship management
• Develops and implements strategic marketing plans, sales plans and forecasts to achieve corporate objectives
• Plans and oversees advertising and promotion activities including print,Х online, electronic media, and direct mail.
• Ensures effective control of marketing results and maintenance of designated budgets.
• Oversees and evaluates market research
• Establishes and maintains relationships with industry influencers and key strategic partners.
• Directs sales forecasting activities and sets performance goals accordingly.
• Directs market channel development activity
• Reviews and analyzes sales performances against programs, quotes and plans to determine effectiveness.

Qualifications

• Must have previous sales experience between 4-8 years in an FMCG non-consumable sector
• Degree in any related field
• Exemplary leadership experience
• Numerically literate
• Tech-savvy (Ability to use ERPs for sales and marketing operations & knowledge of website analytics tools)