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  • Posted: Jan 20, 2022
    Deadline: Not specified
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    Premier Hub Innovation Center exists to fast-track innovation and enterprise in Nigeria by creating an enabling environment and empowering youths who are leveraging technology to build ideas into sustainable solutions.
    Read more about this company

     

    Digital Marketing Specialist

    OUR VISION
    Premier Hub is an innovation accelerator hub. We envisage a future where innovative businesses alike have room to grow through learning new skills, investment and business opportunities. We help start-ups, businesses looking to scale up and also established businesses.

    Job Description
    WHAT YOU’LL DO

    • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
    • Design, build and maintain our social media presence
    • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
    • Identify trends and insights, and optimize spend and performance based on the insights
    • Brainstorm new and creative growth strategies
    • Collaborate with internal teams to create landing pages and optimize user experience
    • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
    • Instrument conversion points and optimize user funnels
    • Collaborate with agencies and other vendor partners
    • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
    • Coordinate with sales team to create marketing campaigns
    • Oversee and manage all contests, giveaways, and other digital projects.

    Qualifications
    WHAT YOU’LL NEED

    • Bachelor’s degree in a related field.
    • 3-5 years’ Digital Marketing experience in a Tech Hub
    • Knowledge of desktop publishing software (InDesign/Photoshop).
    • Excellent verbal, written, and interpersonal skills.
    • Good time management and organizational skills.
    • In-depth Knowledge of SEO, Social/Digital Media
    • Experience in optimizing landing pages and user funnels
    • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
    • Working knowledge of ad serving tools (e.g., DART, Atlas)
    • Experience in setting up and optimizing Google Adwords campaigns
    • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate

    Additional Information
    Salary: 150,000 – 180,000 naira + commissions

    Other benefits:

    • 13th month salary
    • 20 days annual leave + allowance
    • Annual Bonus
    • Health Insurance

    Method of Application

    Interested and qualified? Go to Premier Hub Innovation Center on jobs.smartrecruiters.com to apply

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