Digital Marketing Specialist at Pragmatic Technologies

Job Description

• We are currently sourcing for a qualified Digital Marketing Specialist who will lead our marketing efforts using new media and digital tools; ultimately promote the company and increase client/customer engagement.
• You must be able to creatively handle various online marketing tools, like websites, podcasts and blogs. You will work with different teams to coordinate the marketing, advertising and promotional activities.

Responsibilities

• Design digital media campaigns aligned with business goals
• Coordinate the creation of digital content (e.g. website, blogs, press releases and podcasts)
• Manage end-to-end digital projects
• Establish our web presence to boost brand awareness
• Maintain a strong online company voice through social media
• Liaise with Marketing, Sales and Product development teams to ensure brand consistency
• Suggest and implement direct marketing methods to increase profitability
• Monitor ROI and KPIs
• Stay up-to-date with digital media developments

Requirements

• Minimum of a Bachelor’s degree.
• Minimum of two (2) to three (3) years’ experience in digital marketing or advertising position
• Solid knowledge of Photoshop, Final Cut Pro, Premiere Pro, Audacity or other media editing software
• Experience with visual communication principles
• Familiarity with web design and content management systems
• Excellent analytical and project management skills
• An ability to multitask and perform under tight deadlines
• Strong verbal and written communication skills

Remuneration
Very attractive