Digital Marketing and Social Media Strategist at Raedial Farms

Job Description

• Plan, implement, measure, and report strategic digital marketing campaigns, including web, email, social media, Google Analytics, SEO/SEM etc, and assess through report them against goals (ROI and KPIs.
• Organically grow social media followers and drive traffic towards all social media pages through engagement, relevant content etc
• Measuringand reporting on the performance of all digital marketing.
• Maintain social media presence across all digital channels, with weekly and monthly reports on web traffic and ROI.
• Develop visually appealing content, such as graphics, infographics, images, and videos, using design and editing software.
• Develop visually appealing content, such as graphics, infographics, images, and videos, using design and editing software.
• Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches.

Requirements and Skills

• BSc Degree in Marketing or relevant field
• Digital Marketing expert with experience in Social Media Ads, Google Ads, email marketing, landing page optimization, user funnels, A/B and multivariate experiments.
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.
• Experience with resolving social media account issues and solid knowledge of digital marketing tools, ad serving tools (e.g., notion, buffer, Hootsuite etc
• Experience with Content Creation will be an added advantage.