Digital Marketing Analyst at ConcreteRose Workforce Solutions

A black rose is the ideal candidate. A black rose for this role a joyful digital marketing professional who has a history driving sales and revenue through online mediums. They’re adept at communicating the brand’s messaging/story in every digital interaction with potential customers

Must-Haves (Non-negotiables): 

• Bachelor's degree in business, marketing, communication, or related field
• 4+ years proven experience as a marketing specialist in fast-paced corporate setting
• Demonstrable experience in marketing data analytics, marketing software (Adobe Creative Suite and CRM), and applications (Google Adwords etc.)

ROLE DESCRIPTION

• Create innovative campaigns based on robust data-driven recommendations
  • Conduct market research to identify customer trends, competitor offerings, demographic data, etc)
  • Evaluate company’s marketing campaigns and strategies through evaluating key performance metrics
• Liaise with creative teams to come up with branding ideas, graphic designs, promotional materials that drive traction and revenue
• Discover effective marketing and promotional channels to relay product messages to target market
• Support outbound and inbound marketing activities leveraging skills like events planning, advertising, optimization and content development

QUALIFICATIONS:  

• 4+ years proven experience as a marketing specialist in fast-paced corporate setting
• Knowledge of HTML, CSS and web development tools (e.g. Figma, Dreamweaver)
• Great computer skills, especially marketing software (Adobe Creative Suite and CRM), and applications (Google Adwords etc.)
• Demonstrable experience in marketing data analytics and tools
• Thorough understanding of marketing elements (SEO/Social media etc.) and market research methods
• Exceptional communication and writing skills