Brand Manager at Harvesters International

• The Brand Manager is instrumental in shaping and communicating the church's identity.
• Through strategic brand management, this role effectively conveys the church's message, fostering strong relationships and implementing innovative campaigns. With a focus on digital marketing strategies, the Brand Manager ensures consistent, impactful communication across all channels.
• From overseeing the website to coordinating promotional materials, this position plays a key role in maintaining brand consistency and engaging the community while aligning strategies with organisational goals and report directly to the Head of Strategy and Communication.

Job Responsibilities:

• Effectively convey the church's brand message through excellent written and verbal communication to the target audience and partners.
• Foster strong relationships with church groups, partners, and counterparts in ministry for effective promotion of the church's brand.
• Utilise analytical skills to analyse trends and audience feedback, making informed decisions on branding and outreach strategy.
• Develop unique and innovative ideas for the church's branding and outreach campaigns.
• Implement digital marketing strategies, including social media marketing, content marketing, SEO, and email marketing.
• Collaborate effectively with internal and external stakeholders for successful branding and outreach campaigns.
• Provide objective leadership to multidisciplinary teams, creating impactful communication elements for advertising and PR campaigns.
• Implement internal communication strategies to inform staff, volunteers, and members about events, updates, and organisational goals.
• Uphold and promote the church's brand identity, ensuring consistent messaging across all communication channels.
• Oversee the church website, promotional materials, and advertising efforts, ensuring alignment with brand guidelines and reaching the target audience effectively.

Qualification/Requirements:

• HND/Bachelor’s or masters in communications, marketing, or a related field
• Minimum of 10-15 years of relevant work experience as brand manager in top organization, faith-based / Church or NGO.
• Strong understanding of leading PR and media companies, with strong connections and knowledge of industry procedures.
• Experience in personal platforms, publishing, and/or public speaking engagements preferred.
• Exceptional communication, networking, and relationship-building skills.
• Passion for and understanding of the church's mission and values.