Brand & Communication Associate at HR Aid

Salary: N350k – N400k

Summary

In this role, you’ll assist in shaping the visual and verbal representation of the brand, coordinate campaigns, and help maintain relationships with key stakeholders. You’ll support the delivery of brand initiatives and communication plans to ensure a consistent and engaging brand presence across all channels. You’ll help tell the brand story with clarity and creativity.

Key Responsibilities 

• Develop and execute the brand campaigns across social media, print, and digital platforms.
• Coordinate content planning, scheduling, and publishing on social media platforms.
• Monitor engagement and analytics on digital channels and compile regular reports for internal use.
• Prepare presentations and brand materials for internal and external use.
• Collaborate with designers, media, and marketing teams to ensure aligned messaging
• Maintain and update content calendars and campaign timelines
• Plan and execute product launches, campaigns, and seasonal activations
• Manage press materials, media kits, and influencer gifting coordination.
• Conduct market research and fashion trend to support campaign planning and brand positioning.
• Maintain the brand’s voice, tone, and visual identity in all communications.
• Ensure communication materials meet brand guidelines and tone of voice

Requirements

• Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
• 3-4 years of experience in branding, marketing or communication (fashion industry experience is a plus)
• Strong written and verbal communication skills.
• Familiarity with managing social media platforms and content scheduling tools (Hootsuite, Buffer)
• Basic Knowledge of design tools like Canva, Adobe Creative Suite is an advantage.
• Ability to multitask and meet deadlines in a fast-paced, and creative environment