Assistant Activation Manager at Grand Oak Limited

Purpose of the Job

• The Assistant Activation Manager supports the development and execution of brand activation strategies and promotional campaigns designed to enhance brand visibility nationwide, engage consumers, and drive sales growth.
• The role ensures that the brand is effectively communicated and experienced across marketing channels and events.

Principal Accountabilities

• Support the development and implementation of brand activation strategies and plans that enhance brand visibility, engage consumers, and drive sales growth.
• Assist in planning, coordinating, and executing promotional campaigns, activations, and events to ensure impactful brand engagement.
• Track expenses and assist in optimizing spending to achieve better return on investment (ROI) for promotional activities.
• Work closely with sales and marketing teams to ensure activation strategies align with broader marketing and sales objectives.
• Assist in managing relationships with external vendors, agencies, cultural partners, and traditional stakeholders nationwide.
• Prepare reports, insights, and post-event analyses to evaluate effectiveness and inform future strategies.
• Conduct monthly planning for campaigns and brand activation initiatives.

Job Requirements

• B.Sc. / HND in Marketing, Business Administration, or a related field.
• Minimum of 5 years of relevant experience in brand activation, marketing, or event management.