Social Media Manager at Platinum Careers

Our Client is focused on providing of services for maternal care.

About the role
The Social Media Manager will implement the Company’s Social Media Strategy, developing brand awareness, generating inbound traffic and encouraging product adoption.

Responsibilities

• Implement the social media strategy, coordinating with stakeholders across the Company to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the company’s products and services
• Manage social media campaigns and day-to-day activities. Duties include online advocacy, writing editorial, community-outreach efforts, promotions, etc.
• Manage presence in social networking sites including Facebook, Twitter, and other similar community sites, posting on relevant blogs, and seeding content into social applications as needed
• Become an advocate of the Company in social media spaces, engaging in dialogues and answering questions where appropriate
• Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results
• Regularly feedback insights gained from social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies in a timely fashion
• Monitor trends in social media tools, trends and applications

Requirements

• 1- 2years experience in a similar role
• Hands on experience in utilizing social media platforms and their respective participants and how they can be deployed in different scenarios
• Ability to effectively communicate information and ideas in written and verbal format, and great interpersonal skills
• Have a good knowledge of principles of SEO