Head, Brand & Marketing at TDI Global

 Job Description

Roles
To  develop and project the corporate image of the organisation in support of  the Organization's  strategic direction.

Requirements

• First Degree from any reputable University
• Masters and Membership of recognized professional body will be of added advantage
• At least 10years cognate experience
• Strong communication skill and ability to  work effectively within a wide range of constituencies in a diverse business environment
• Leadership and supervisory skills
• Customer service orientation
• People Management Skills
• Knowledge of the Media Industry
• Exceptional Communications Skills – Written and Oral

Responsibilities

• Communicate the organization’s vision, goals and objectives and ensure alignment of unit’s goals and activities
• Recommend policies and guidelines relating to the public conduct of staff and dissemination of information to the public
• Develop and project a reputable public image  for the organization to reflect its vision, strategic direction and enhance its competitive positioning
• Manage  the  organization’s  interface  with  the  media,  professional  associations,  government institutions, business groups etc
• Coordinate the monitoring and surveillance activities to ensure the organization’s corporate image and reputation is upheld and not tarnished
• Stay abreast of industry and corporate developments, events  and issues in  support of the organization’s corporate image and responsibilities

• Develop a framework to gauge the public perception of the organization and develop appropriate strategies and action steps to ensure alignment of public perception with the image desired by the organization
• Receive,  review  and  determine  appropriate  course  of  action  with  respect  to  project  and program proposals in support of the organization’s corporate image and reputation
• Coordinate the planning, organising and execution of corporate and social events
• Develop and establish beneficial relationships with media houses, agencies etc., in support of the organization’s corporate image and reputation
• Provide  guidance  and  assistance  to  SBUs  in  the  conduct  of  product/  service campaigns/programs  Coordinate all activities relating to the allocation, procurement, distribution of corporate gifts
• Coordinate the resolution of related issues emanating from both internal and external sources
• Develop the department’s budget
• Provide  guidance  and  leadership  to  subordinate  teams  to  ensure  effective  execution  of  the department’s activities
• Conduct periodic departmental meetings to establish and communicate targets and workplans, consistent with the overall organization goals
• Initiate periodic meetings and liaise with interfacing departments to define, appraise or revise service levels
• Prepare  and  agree  career  development  plans  (in  conjunction  with  the  Human  Capital department) and conduct periodic performance appraisal sessions with subordinate staff in line with stipulated career and performance management policies and procedures
• Regularly appraise the activities and functions of the department and make recommendations for improvement to the MD/CEO
• Perform other duties as assigned by the MD/CEO and Divisional Director

Compensation:
Compensation package is competitive and commensurate with experience.