Head of Sales / Advertising at Hamilton Lloyd and Associates

Job Summary

• The head of sales is the high-level manager that oversees a sales and marketing department.
• You will be expected to improve the performance in sales and effectiveness in marketing and advertising.
• You will spend much of the day managing your department while maintaining close contact with key clients in order to satisfy high level of customer satisfaction.
• You must hire and train a knowledgeable, professional, and talented sales team, as well as determine the best way to motivate them increase productivity.

Key Responsibilities

• Develop strategic relationships by identifying new business opportunities with direct clients and agencies. Develop and implement Marketing Plan & Media Offers
• Identify emerging verticals and develop sales strategies, techniques and tactics to capitalize on market changes and opportunities. Manage the sales pipeline to maximize revenue while providing accurate and timely forecasts
• Demonstrate intense motivation to sell, gain market share and win. Work with the management to communicate goals and compensation plans to your team.
• Assess team and individual performances to ensure they are generating a high volume of sales related activity including cold calling, presentations, RFPs, and closings.
• Set examples for your team in areas of personal character, commitment, organizational and selling skills.
• Cultivate relationships with clients, gain deep insight into their business and ultimately provide solutions to their marketing and advertising goals.
• Analyze competitive environment and propose solution to keep the company in top position. Carry out market studies if necessary
• Provide feedback to the company on how to best service clients' needs.
• Provide regular feedback to management on sales results

Academic and Professional Qualifications

• Minimum of Bachelor’s degree with a concentration in marketing and/or advertising
• Minimum 5 - 8 years of advertising sales experience with a proven track record as an outside sales representative (with an ability to showcase revenue success)
• Strong knowledge of advertising media
• Prior sales leadership experience a plus.
• Should be a member of APCON. Other national or international industry certification and membership will be considered.

Additional Skills:

• Knowledge of digital media, behavioral targeting and optimization strategies, including CPA/CPC/CPM.
• Must possess superb organizational, written and verbal communication skills.
• Must be able to direct and inspire a strong sales team.
• Must have excellent closing skills.
• Proven track record of success in media sales.
• Dynamic presentation and public speaking skills.