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  • Posted: Jan 31, 2015
    Deadline: Feb 13, 2015
  • Twinpine is a mobile advertising network reaching millions of Africans on mobile devices via the mobile web. We help brands and publishers run and manage tailored mobile advertising campaigns, enabling them to connect with the right audience, increase conversion rates and, ultimately, make the most of mobile. Twinpine currently works with several leading ...
    Read more about this company


    Senior Inventory & Traffic Acquisition Executive

    Core Responsibilities

    • Lead media buying efforts through all aspects of the cycle including relationship initiation, negotiation, and closing.
    • Strong negotiation skills while maintaining strategic partnerships with top publishers
    • In-depth industry knowledge on content providers
    • Ability to analyze company and client needs, develop appropriate media plans to yield the desired result and maximize objectives
    • Negotiate and sign-up selected publishers.
    • Keep publishers informed on the current situation of campaigns and latest developments.
    • Manage publisher relationships with regards to payments, contract extension, etc.
    • Source partnership opportunities and develop initiatives toward growing inventory supply
    • Work strategically with internal teams to assess inventory needs and act upon those findings.
    • Research premium and high traffic publishers.
    • Continuously prospecting for new business using your existing network of relationships and creating new relationships.
    • Identify market trends and translate these to prospects
    • Manage execution of third party projects and initiatives protecting publisher and Twinpine interest.
    • Identify and implement publishers’ business development initiatives for increasing reach and revenues.
    • Acquire access to inventory across the spectrum of all relevant content globally.
    • Monitor daily publisher inventory performance and ensure smooth running.
    • Monitor stability and aggressively grow the Twinpine network publisher inventory.
    • Collaborate with Campaign Managers to understand campaign delivery/performance and relationship to inventory used
    • Lead traffic/ inventory exchange efforts with partner Ad networks and publisher integration efforts.

    Qualifications and Requirements

    • Bachelor's Degree in Business, Marketing, or a related field in an accredited university
    • 3-5 Years’ experience in Digital Ecosystem and Mobile Advertising
    • Knowledge of CPM and CPC pricing model
    • Good negotiation/deal closing skills
    • Excellent communication, interpersonal, and relationship-building skills
    • Creative approach to up-selling to an existing client base and generating new business
    • Possession of account management experience preferably in an advertising Agency will is desirable. Basic knowledge of mobile marketing is preferred
    • Experience in a digital agency will be an advantage
    • Strong Publisher's relationship
    • Ability to efficiently manage cost
    • Ability to present and manage budget
    • Ability to work effectively under pressure

    Method of Application

    Interested and qualified candidates should send their CV's to: [email protected]

    Note: Never pay for any training, certificate, assessment, or testing to the recruiter.

  • Send your application

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