Brand Communication and Marketing Executive at Beat FM

Job Descriptions

• Carrying out market research in order to keep up to date with customer trends, as well as trying to predict future trends in broadcasting
• To build the credibility of our brands
• Creating content, including text posts, video and images for use on social media
• Promoting products, services and content over social media, in a way that is consistent with an organisation’s brand and social media strategy
• Scheduling social media posts
• Interacting with customers and dealing with customer’s inquiries
• Developing new social media strategies and campaigns
• Managing a budget to be spent on promoting social media posts and pay-per-click (PPC) advertising
• Keeping track of data and analysing the performance of social media campaigns
• Collaborating with colleagues from across marketing departments to ensure branding is consistent
• Meeting with clients and other stakeholders (such as social media influencers). These meetings may involve pitching potential marketing campaigns

Requirements

• B.Sc in Marketing with affiliation in Brand Management.
• Experience in Radio marketing

Key Skills:

• Analytical skills and attention to detail
• An understanding of trends and an ability to respond to customers’ wishes
• Creativity and an ability to produce innovative and original ideas
• Team working skills
• The ability to manage and allocate budgets
• Written and verbal communication skills
• Experience with and an understanding of market research
• Time and project management skills, including the ability to work on multiple projects at the same time
• An ability to think strategically and come up with campaigns