Latest Vacancies at Softcom

Description

As a Social Media Manager for Useforms & Identify, the ideal candidate will be responsible for the management of both brands’ social media identity. You will take ownership of the development, execution and maintenance of Useforms and Identify’s social media engagement efforts, as well as monitoring, reporting, and analysis within the larger Marketing and Growth team. The candidate will ensure that all social media content and communication speaks to our intentions, purpose and positioning, while also aligning with set communications guidelines. The role will also involve championing customer engagement online and ensuring each touchpoint with the customer is easily accessible, speedily responsive and humanized in approach.

Key Responsibilities

• Develop social media strategy in line with business strategic intent and global best practices
• Content planning and creation, copywriting, scheduling, and deployment on Useforms and Identify’s social media channels.
• Engage online followers, guide conversations along the customer journey to lead to desired conversion action, respond to inquiries/complaints, and turn followers into recurring customers.
• Ensure consistency in brand voice across all social media channels where Useforms and Identify are present.
• Provide data analysis and metric reporting when needed.
• Lead online reputation management and develop crisis management plans to nip negative social media eruptions in the bud
• Ensure all relevant days of special interest + seasonal activities are covered via a content schedule.
• Conduct social listening through dedicated tools to keep track of brand mentions, sentiments, share of voice, etc.
• Monitor social media trends locally and globally and suggest ways to creatively leverage them in line with Useforms and Identify’s brand's DNA.
• Coordinate cross-functional relationships between Content Central and Creative Central in the process of content development and deployment on social media.
• Constant innovation on how to improve Useforms and Identify’s social media activities and overall digital performance, while providing perspective for adoption where appropriate.

Other duties as assigned.

The Person

Belief: You believe in the company and its mission, in yourself and your ability to get the job done and in your teammates and the sincerity of their intentions.
Ownership: You are dependable. You will do what is required, not what is requested. You see gaps and you continually work to ensure they do not impact the outcomes of your deliverables.
Adaptability: You understand the requirements of working in a company with a startup culture like Softcom and are nimble enough to take on responsibilities that advance the mission and objectives of the organization.
Teachability: Your desire to deepen your knowledge of what you know and to learn what you do not is insatiable. You leverage the people, tools and resources at your disposal to increase your capacity to deliver.
Empathy: You seek first to understand, and then to be understood. Where there is doubt, you err on the side of kindness. You deescalate, you resolve; you constantly seek ways to foster harmony and cohesion with yourself, your team mates and the organization.
Requirements

• Bachelor’s and/or master’s degree in communications or the arts
• 3+ years proven experience as a Social Media Manager/ Content Creator. Agency experience is a definite plus
• Excellent creative writing, storytelling, editing and proofreading skills
• Vast experience in creating content for social media, web, app and print
• Super strong presentation, writing, and critical thinking skills
• Excellent time-management and organizational skills
• Experience with marketing professional services and familiarity with industry terms,deliverables, and processes

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Description

The Marketing and Growth team of Softcom is tasked with the crucial responsibility of crafting market strategies and having a high-level oversight for all strategic marketing and growth planning that will be done within the Growth unit, ensuring that plans developed can meet/surpass the unit's objectives at every given time.

We are looking for an Affiliate Engagement Officer who will be responsible for driving go-to-market activities, competitive intelligence, messaging, positioning and customer engagement for all our referral programs. The Marketing and Growth unit has significant profit and loss responsibility and will rely on its Growth team to meet its revenue targets..

If you have a deep understanding of consumer behaviour and enjoy solving complex problems, if you are passionate about carefully researching customer pain points, recommending practical solutions, and developing great growth strategies to drive market success, then you’re the ideal candidate for this role.

You will work with an experienced team of like minds across the Marketing and Growth department to develop and deploy strategies that drive innovation and growth. You'll employ a strategic, analytical, and creative mindset to implement best-in-class campaigns and run experiments to improve our understanding of customer behaviour while continually ensuring we deliver results.

In this role, the ideal candidate will;

• Driving both strategic and tactical marketing functions throughout the referral life cycle.
• Develop and execute referral marketing plans, programs, and budget
• Create referral campaigns to drive lead generation, customer acquisition, and revenue
• Develop clear messaging and tell effective stories that differentiate our referral programs in the marketplace and resonates with our target audience.
• Conduct market research, analysis, and evaluation of relevant data in assessing the marketplace, customers, competition, and consumer referral trends.
• Develop and deliver memorable consumer experience across all touchpoints both online and offline, including marketing activities such as product launches
• Create strategies for community engagements for referral programs and participants.
• Gain insight into customer use of current products, untapped opportunities, and buyer personas, and translate them into compelling referral opportunities.
• Measure and optimize the buyer journey as it relates to product feature adoption and usage. Recognize and recommend opportunities for improvement
• Measure and analyze the performance of all referral activities and optimize marketing spend.

The person.

• Belief: You believe in the company and its mission, in yourself and your ability to get the job done and in your teammates and the sincerity of their intentions.
• Ownership: You are dependable. You will do what is required, not what is requested. As a result, you see gaps, and you continually work to ensure they do not impact the outcomes of your deliverables.
• Adaptability: You understand the requirements of working in a company with a startup culture like Softcom and are agile enough to take on responsibilities that advance the mission and objectives of the organization.
• Teachability: Your desire to deepen your knowledge of what you know and learn what you do not is insatiable. You leverage the people, tools and resources at your disposal to increase your capacity to deliver.
• Empathy: You seek first to understand and then to be understood. Where there is doubt, you err on the side of kindness. You deescalate, you resolve; you constantly seek ways to foster harmony and cohesion with yourself, your teammates and the organization.

Requirements

• A Bachelor’s degree is required, preferably in a field with strong marketing, business development and communications background
• A deep understanding of consumer engagement behaviour and how companies can harness it for profitability and growth.
• Experience managing towards, and balancing, performance-oriented marketing goals to improve company-level P&L outcomes.
• Experience in marketing automation and Salesforce CRM.
• Experience using insights from analyzed data to inform future decisions or segmentation choices.
• Personal interest in staying up-to-date on the latest trends and emerging best practices in the community.
• Ability to prioritise resources and manage multiple projects simultaneously.

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Description

Job Profile:

The Content Central unit of Softcom is a Creative Writers’ hub for print media (brochures), online media (social media, articles, blogs, and web copywriting), and all in-app written content. We are looking for a creative Content Writer to refine, plan, produce and analyze the written content we create.

Our ideal candidate is a team-spirited, skilled, experienced, and imaginative writer with an eye for detail, who writes clear and concise copy for scripts, social, in-app, and web content. Your words will inform, educate, engage and convert a variety of target audiences. You will oversee and ensure the desired creation of written and visual content, from conceptualization to publishing and reporting.

Duties and Responsibilities:

• Assist the editorial team in brainstorming content creation materials and strategies to attract, encourage and drive the target audience to take the desired actions
• Interpret copywriting briefs to understand and deliver on project requirements
• Assist the team in writing engaging brochures, articles, blog posts, press releases, and editorial calendars, etc.
• Write clean, clear, concise, and well-polished copy with a distinct voice
• Proofread and edit content produced by teammates
• Collaborate with Creatives and other Marketing professionals on a variety of projects(e.g. Social, print, in-app, web, and email content)
• Use SEO principles to drive copy’s reach for web
• Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective and engaging editorial calendar

The Person:

• Belief: You believe in the company and its mission, in yourself and your ability to getthe job done and in your teammates and the sincerity of their intentions.
• Ownership: You are dependable. You will do what is required, not what is requested. As a result, you see gaps, and you continually work to ensure they do not impact the outcomes of your deliverables.
• Adaptability: You understand the requirements of working in a company with a startup culture like Softcom and are agile enough to take on responsibilities that advance the mission and objectives of the organization.
• Teachability: Your desire to deepen your knowledge of what you know and learn what you do not is insatiable. You leverage the people, tools and resources at your disposal to increase your capacity to deliver.
• Empathy: You seek first to understand and then to be understood. Where there is doubt, you err on the side of kindness. You de escalate, you resolve; you constantly seek ways to foster harmony and cohesion with yourself, your teammates and the organization.

Requirements

Education and Experience:

• Bachelor’s and/or master’s degree in communications or the arts
• 3+ years proven experience as a Content Writer. Agency experience is a definite plus
• Excellent creative writing, storytelling, editing and proofreading skills
• Vast experience in creating content for social media, web, app and print
• Super strong presentation, writing, and critical thinking skills
• Excellent time-management and organizational skills
• Experience with marketing professional services and familiarity with industry terms,deliverables, and processes

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The photographer role involves working closely with clients to capture photos of people, places, and things through the use of creativity and technical abilities in photographic equipment and photo manipulation software. To ensure that desired results are obtained, you would need to properly plan, shape, and communicate effectively with subjects regarding expectations in order to meet standards and deadlines of projects, you would also need to produce photo sessions which could be in-house or external shoots which would be handled from idea conception to final delivery. Other duties include recommending creative ideas and solutions to achieve desired results and maintaining a professional image.

Key Responsibilities

• Capture and edit visual content for multiple platforms
• Take professional pictures in a studio or on location (this role would require you to take pictures of people using our products in their businesses across different locations)
• Produce photography for a variety of media (largely digital).
• Deliver final product to various sources including internal and external customers, media, graphic designers, and corporate communications.
• Shooting poses that don’t look “staged”
• Perform retouching and image adjustments after shoots.
• Use and maintain modern and traditional technical equipment (cameras, lenses etc)
• Arrange objects, scenes, lighting, and background to adhere to specifications
• Direct participants
• Choosing and setting up locations
• Recommend creative ideas to exceed expectations of goals and objectives
• Archive photographic images and maintain a database

The Person

• Proven professional shooting experience
• Eye-catching portfolio
• Proficient with traditional and modern equipment
• Solid knowledge of Photoshop, Lightroom, Capture One, or other photography specific software
• Shooting, lighting, and printing skills
• Competency in applying photography best practices and techniques
• Knowledge of production process for online publishing and various printing applications
• Ability to juggle multiple tasks
• Excellent verbal and written communication skills
• Detailed knowledge of photography art and lighting
• Strong creative presence and artistic flair
• Strong focus with a desire to over-deliver on quality
• Able to follow instructions clearly to achieve desired results
• Able to stand and move around for long periods at a time
• Flexibility to go to different locations as required of the job

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Description
The videographer role involves working with the creative team to plan, film, and edit video content according to requirements. You should also be proactive and always be on the lookout for stories to tell/opportunities to put out video content that properly showcases the company’s products and their capabilities. You should also be able to handle the storytelling process from planning the shoot, executing the shoot and editing the footage.

Key Responsibilities

• Record video using professional equipment on location or in a studio
• Edit captured video to tell concise, visually pleasing stories
• Direct other camera operators so that the needed footage is acquired.
• Carry out post-production video editing on a variety of video formats
• Set-up lighting and audio equipment
• Maintain equipment
• Design, transport, set up, and operate production equipment, including audio
• and lighting equipment, for field and studio productions.
• Maintain equipment inventory and field and studio production schedules.

The Person

• Computer skills – you need good computer skills to work with various video editing software programs, such as Adobe, Cinema 4D, and Photoshop
• Interpersonal skills – you should possess excellent interpersonal skills needed to work with people of all ages from all walks of life, helping them feel relaxed and comfortable in front of the camera
• Time management – you should have good time management skills to work within tight deadlines, capturing action and once-in-a-lifetime moments on camera
• Multitasking – because the role requires you to capture many different moments, people, and expressions on camera, you should be able to multitask
• Communication skills – you should be able to provide direction to capture the right moments on camera, this requires good verbal communication skills
• Physical fitness – you should possess the physical fitness required to transport, move, set up, and take down various pieces of heavy recording equipment
• Attention to detail – you should possess a keen attention to detail to make precise edits to captured video and stage beautiful scenes for filming purposes

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Description

• As a Community Manager for our sales reps communities, the ideal candidate will be responsible for online community management and engagement for people who work in the retail businesses using our products as well as prospects.
• The community manager will communicate in the tonality of the audience, seek speedy resolution of issues, and serve as a bridge between our products, and the people they diligently serve as a means of driving connectedness.
• The role will also involve monitoring, reporting, and analysis of interactions with community members.

Key Responsibilities

• Develop online community engagement strategies to seek out online target audience clusters and lead them to our products and their value propositions.
• Content planning and creation, copywriting, scheduling, and deployment on relevant digital media channels and communities.
• Engage online followers, guide conversations along the customer journey to lead to desired conversion action, respond to comments/inquiries/complaints and turn followers into recurring customers.
• Provide data analysis and metric reporting when needed.
• Lead online reputation management and develop crisis management plans to nip negative social media eruptions in the bud.
• Other duties as assigned.

Education and Experience

• Bachelor’s Degree in Public Relations, Communications or related field.
• 3+ years of working experience in communications strategy development.
• Experience in the startup/investment community is a plus.
• Excellent written and verbal communication skills.
• Experience and knowledge in copywriting, proofreading and editing.
• Ability to use different technology applications to execute work (Google drive, Slack, Calendly, Typeform, Canva etc).
• Photo and video-editing skills.
• Excellent communication, interpersonal and presentation skills.
• Digital Marketing and social media knowledge.
• Experience in content production.
• Content writing experience for all media platforms.
• Proven social media and networking expertise.

The Person

• Belief: You believe in the company and its mission, in yourself and your ability to get the job done and in your teammates and the sincerity of their intentions.
• Ownership: You are dependable. You will do what is required, not what is requested. You see gaps and you continually work to ensure they do not impact the outcomes of your deliverables.
• Adaptability: You understand the requirements of working in a company with a startup culture like Softcom and are nimble enough to take on responsibilities that advance the mission and objectives of the organization.
• Teachability: Your desire to deepen your knowledge of what you know and to learn what you do not is insatiable. You leverage the people, tools and resources at your disposal to increase your capacity to deliver.
• Empathy: You seek first to understand, and then to be understood. Where there is doubt, you err on the side of kindness. You deescalate, you resolve; you constantly seek ways to foster harmony and cohesion with yourself, your team mates and the organization.