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  • Posted: Apr 29, 2024
    Deadline: Not specified
  • Never pay for any CBT, test or assessment as part of any recruitment process. When in doubt, contact us

    PressOne Africa is an early-stage startup helping entrepreneurs retain their customers, through a centralised voice communication platform. We are on a mission to help entrepreneurs across Africa build more customer-centric businesses.
    Read more about this company


    Product Manager - Onboarding & User Engagement

    Role Overview:

    • As the Product Manager - Onboarding & User Engagement, you will bridge the gap between our products and our users.
    • Collaborating closely with customer support, you’ll spearhead efforts to streamline onboarding processes, enhance user engagement, and drive product adoption.
    • We're looking for an individual who is driven by data-driven decision-making and is dedicated to creating outstanding user experiences.

    Key Responsibilities:

    User Onboarding:

    • Optimize user onboarding processes to ensure a seamless and engaging experience for new users.
    • Analyse onboarding metrics and user feedback to identify areas for improvement in the onboarding journey.
    • Collaborate with cross-functional teams to implement intuitive onboarding enhancements and monitor their effectiveness.
    • Increase Signup to Customer Metrics rate to > 15% per week by end of Q2, 2024.
    • Achieve 95% Customer Onboarding Satisfaction score of 5 by June, 2024.

    User Engagement & Retention:

    • Implement strategies to increase user engagement and retention rates.
    • Analyse user engagement metrics and conduct regular A/B tests to identify opportunities for improvement.
    • Work closely with the marketing and content teams to develop engaging content and campaigns to drive user engagement.
    • Achieve 65% retention rate by end of Q2, 2024.

    Data Analysis:

    • Dive deep into data analytics to uncover actionable insights about user behavior and product performance.
    • Translate data insights into actionable recommendations to enhance user experiences and inform product decisions.
    • Monitor key performance indicators (KPIs) related to onboarding and user engagement to track progress and measure success.

    Cross-Functional Collaboration:

    • Collaborate with the customer success, product engineering, marketing, and sales teams to align onboarding and user engagement strategies with overall business goals.
    • Serve as the voice of the user, advocating for their needs and preferences in product discussions and planning sessions.


    • Bachelor's degree in Business, Marketing, Computer Science, or a related field.
    • 2+ years of experience in product management and business analysis.
    • Strong analytical and data-driven mindset, with proficiency in data analysis tools and techniques.
    • Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
    • Experience working in an agile environment and familiarity with agile methodologies.
    • Passion for user experience, with a keen eye for detail and a commitment to delivering high-quality products.
    • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.

    go to method of application ยป

    Customer Experience and Data Analyst

    To Carry Out Your Role…

    • You'll dissect customer data on everything from purchase to engagement to churn, uncovering trends and painting a clear picture of the customer journey.
    • Become a customer journey cartographer, mapping out each touchpoint and identifying pain points or opportunities to delight customers.
    • Collaborate with teams across the company to design and implement solutions or experiments that make the PressOne Africa experience seamless.
    • Analyse the results of your experiments and present your findings in clear reports that drive action and improvement.

    The Ideal Candidate

    • A data-driven investigator with a deep understanding of customer behaviour (a minimum of 2 years of experience in data analysis, or a similar role).
    • You're a natural problem-solver, able to identify patterns, connect the dots in the data, and come up with creative solutions.
    • Excellent communication skills – you can take complex data and turn it into actionable insights for teams across the company.
    • Familiarity with data analysis tools (Excel, SQL, Tableau, etc.) and an eagerness to learn new ones.

    Your Key Responsibilities

    • Data Analysis and Reporting: Dive deep into PressOne Africa's customer data, identifying trends, bottlenecks, and areas for improvement across the journey. Build dashboards and reporting structures to track key metrics.
    • Customer Journey Mapping: Create visual representations of how customers interact with PressOne, highlighting where they excel and where they stumble.
    • Engagement Campaigns: Design and test engagement initiatives such as targeted campaigns, educational content, and incentives tailored to drive higher call volumes.
    • Collaboration & Experimentation: Work with teams to design tests and experiments to improve onboarding, drive engagement, and increase customer satisfaction. Analyse results and propose improvements.
    • Insights and Action: Translate complex data findings into clear recommendations. Work with the team to implement impactful changes to our customer experience.

    What You Should Have

    • Bachelor's degree in Data Science, Computer Science, Mathematics, or a related field.
    • 2+ years of experience working with data analysis tools (Excel, SQL, Python, Tableau, or similar).
    • Passion for understanding customer needs, behaviour and improving user experiences.
    • Excellent problem-solving and critical thinking skills.
    • Strong written and verbal communication.

    Method of Application

    Use the link(s) below to apply on company website.


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