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  • Posted: May 15, 2025
    Deadline: May 23, 2025
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  • Ecobank Transnational Incorporated (ETI), a public limited liability company, was established as a bank holding company in 1985 under a private sector initiative spearheaded by the Federation of West African Chambers of Commerce and Industry with the support of the Economic Community of West African States (ECOWAS). In the early 1980’s foreign and stat...
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    Business Manager, Digital Sales & Acquisition

    Job Description

    • The Head, Digital Sales & Acquisition is responsible for driving the sale of digital products and deepening the adoption of digital channels for newly acquired customers as well as pushing the last mile delivery of sustainable capabilities around funds transfers, card-enabled mobile transactions, and other emerging payments along the customer journey/lifecycle.
    • The position is responsible for developing and execution of a digital go-to-market and sales strategy for the last mile delivery of our products and services, revenue growth, efficiency improvement and overall business process management as it affects Digital Sales & Acquisition via our digital channels including the Xpress Point app.

    The Head, Digital Sales & Acquisition is expected to play a critical role in:

    • Optimizing our operating model for digital acquisition in line with market and growth opportunities
    • Ensuring a unique customer experience for prospective customers seeking our services via digital channels
    • Positioning the Xpress Point App and other digital acquisition channels as the core driver for client onboarding, fulfilment, servicing, and relationship management
    • Working closely with in-country stakeholders to drive onboarding, adoption, and overall digital penetration.

    This position is responsible for implementation and execution of the digital sales strategy, last-mile delivery of our products and services, revenue generation, efficiency improvement and overall sales excellence.

    STRATEGY IMPLEMENTATION

    • Lead strategic initiatives that will create business growth, positioning the Xpress Point app and other digital platforms as the choice for acquisition of mass affluent customers.
    • Ensure profitability and optimise Average Revenue Per User [ARPU] on digital transactions.

    BUSINESS AND FINANCIAL PERFORMANCE

    • Drive new-to-bank onboarding.
    • Drive digital activations across the network.
    • Collaborate with other businesses to digitally onboard new customers in the value chain.
    • Drive liability generation from new digital onboarding and registrations
    • Drive deepening of client relationships through the adoption of digital channels for transactions
    • Generate revenue by capitalizing on cross-selling opportunities.

    PROCESS CONTROL and OPERATIONAL PERFORMANCE

    • Promote high ethical and integrity standards and establish a culture within the bank that establishes and demonstrates to all personnel the importance of controls.
    • Utilize the internal control system in place to minimise operational losses and monitor its adequacy and effectiveness.

    LEADERSHIP

    • Maintain a realistic capacity plan and team structure to motivate and lead the team to achieve volume, value and revenue goals consistently through a clear process of target setting, performance measurement and incentives.
    • Conduct regular People performance and productivity reviews and build a healthy talent pipeline.
    • Encourage and foster a congenial working environment to enable direct reports and teams to achieve excellence through teamwork and operational efficiency.
    • Ensure an agile and efficient workforce with the right skills to meet strategic objectives.
    • Establish a culture of sales and product management excellence on the team.

    go to method of application »

    Relationship Manager, Premier Banking

    Job Description

    Business and Financial performance 

    • Acquisition of new high-value clients in line with laid down target market criteria
    •  Proactively develop client relationship, anticipate, and provide solutions to client needs and give high priority to client satisfaction, with responsibility for meeting or exceeding agreed performance targets and objectives.
    • Ensure financial performance across assigned targets for liability, assets & wealth management products
    • Ensure that client instructions are duly affected by applying all standard checks and controls in coordination with other departments.
    • Achieve a high le level of knowledge of Premier Banking products and services by keeping up to date with related developments.
    • Strong understanding of economics and financial markets, focusing on the fixed income and equity space, as well as developments and trends in the global wealth management sector

    Customer Excellence 

    • Handle client queries of day-to-day nature and assist in resolving clients’ problems within the team
    • Implement and embody the bank’s RACE-IT culture and principles when dealing with customers 
    • Ensure excellent service to all Premier clients with zero tolerant for complaints

    Leadership and people management 

    • Track and provide weekly reports on Portfolio performance at RM level
    • Team Player – collaborates with other RMs within the segment for increased productivity.
    • Work closely in line with the Branch & Operations Team to deliver exceptional customer service

    Process, control, and operational performance 

    • Ensure full adherence to Operational Risk and Compliance guidelines e.g., KYC and anti-money laundering measures.
    • Constantly monitor credit portfolio to ensure maximum of 3% NPL. If higher, take remedial actions to regularize.

    Strategic initiatives 

    • Implement the communicated strategic initiatives that will create business growth

    go to method of application »

    Analyst, Digital Sales

    Job Description

    Business and Financial performance  

    • Conduct data mining and analysis, solving growth problems by leveraging data.
    • Communicate complex analysis and insights to stakeholders and business leaders, both verbally and in writing
    • Perform ad-hoc, deep dive analyses; helping identify growth opportunities.
    • Develop in-depth knowledge of data sources, including identifying opportunities for improvement and expansion.
    • Provide behavioural insights for different customer groups, addressing critical topics such as acquisition, transacting activities, and retention.

    Customer Excellence

    • Maintain excellent communication with external and internal stakeholders to ensure delivery on objectives.
    • Build a strong formal and informal network to gain access to necessary data, resources, and information to achieve the goals of Digital Sales and Engagement
    • Monitor Service Level Agreements and ensure effective delivery of services to both internal and external customers.

    Leadership and people management

    • Provide feedback to support internal and external partners e.g. Technology, Marketing, telcos etc
    • Drive a culture of analytical rigour and data-driven decision making in Consumer Bank 

    Process controls and operational excellence

    • Liaise with Product managers to monitor effectiveness of data or reports provided in driving business, taking corrective actions where necessary.
    • Ensure compliance to any legal and regulatory requirements as well as governance directives arising in the course of work.
    • Comply with all Consumer Bank’s policies and procedures.

    Strategic initiatives

    • Lead strategic initiatives that will create business growth.
    • Co-develop game changing initiatives in line with the Consumer Bank Digital Strategy

    go to method of application »

    Digital Engagement Officer

    Job Description

    Business and Financial performance  

    • Drive the design and management of digital client journey from awareness, engagement, consideration to conversion, connecting our owned digital platforms with external channels and capitalizing on marketing technology to uplift engagement capabilities
    • Engage customers and prospects in a manner that informs them and builds affinity with the Ecobank brand and our product offering
    • Drive conversations with prospective customers and move them along the sales funnel 
    • Prepare and run virtual events where customers may engage with product managers about Ecobank services
    • Work collaboratively with various internal stakeholders

    Customer Excellence

    • Ensure excellent communication with external and internal stakeholders to ensure high levels of engagement and conversion of prospects into customers
    • Build a strong network to gain access to necessary data, resources, and information to achieve the goals of driving engagement of prospects along the sales funnel and beyond
    • Deep understanding of our target customers and how to engage them

    Leadership and people management

    • Lead a team of digital sales agents who engage prospects and customers via digital communications channels
    • Work with internal and external stakeholders to ensure quality of communication between Ecobank representatives and customers or prospects
    • Embody a culture of effective storytelling in selling Consumer Bank products

    Process controls and operational excellence

    • Liaise with Product managers to monitor effectiveness of engagement activities in driving business, making adjustments where necessary
    • Comply with all Consumer Bank’s policies and procedures.

    Method of Application

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