West Africa Strategic Insights Manager at Japan Tobacco International (JTI)

Job ID: 49030
Location: Victoria Island, Lagos
Professional area: Marketing
Contract type: Permanent
Professional level: Experienced

Position Purpose
We are looking for a Strategic Insights Manager to:

• Provide strategic decision and direction To JTI management based on analytical reports and research results.
• Provide support to the Marketing & Sales (M&S) team in survey set-up, dissemination of distilled research results to a wider audience to stimulate business discussion and generation of strategic decisions.
• Manage data/knowledge database & act as a leading contact for M&S information relating to sales and consumer insights
• Managing the analysis of JTI standard tools as Nielsen, JTI Tracker, etc  in order to support the M&S team in identifying and advising on commercial opportunities.

Main Areas of Responsibility

• Provide Strategic direction to the Marketing & Sales teams via expertise in consumer, market and brand understanding generated through analytical skills and expert research methodologies.
• Recommend, steer & ensure the appropriate implementation of analysis, research and insight generation methodologies.
• Manage business data / knowledge database & act as a leading contact for M&S information and knowledge sharing and consolidation.
• Conduct and support all trade and market research while adhering to the JTI standards for research and ensure adherence to timeline for delivery
• Identify and develop innovative ways for analysis and reporting of M&S data to assist with ease of proactive decision making
• Manage various tasks and projects as they arise and upon manager’s request. Provide support to other team colleagues during heavy workload periods.

Qualifications, Experience & Skills

• University degree in Economics, Business Management or similar
• MBA is considered a plus
• Minimum of 3 years experience with data analysis focused on supporting a commercial operation in Nigeria, preferably within the FMCG industry, familiarity with marketing research methodologies and high level report building (PowerBI a plus).
• Highly analytical profile, basic statistics knowledge, commercial knowledge (previous experience with Sales and other Commercial functions is a GREAT PLUS).
• Excellent knowledge of the English language. Knowledge of other languagues is a plus.