Social Media Manager at Agrocom

About the Role

• The Social Media Manager owns Agrocom's presence across social platforms.
• The role is responsible for building community, driving engagement, growing brand awareness, and supporting marketing and business objectives through strategic social media execution.

Key Responsibilities

• Develop and execute the overall social media strategy aligned with business and marketing goals
• Manage day-to-day content creation, scheduling, and community management across platforms (LinkedIn, Instagram, X/Twitter, Facebook, TikTok, YouTube, etc.)
• Create and curate engaging content (copy, graphics coordination, short-form video concepts)
• Monitor conversations, respond to comments and messages, and build an active community
• Track performance metrics, analyze results, and continuously optimize content and campaigns
• Run paid social campaigns in collaboration with the marketing team
• Stay current with platform trends, algorithm changes, and best practices
• Collaborate with design, content, and other teams to ensure consistent messaging and visual identity
• Prepare regular performance reports and insights for leadership

Requirements

• 3+ years of hands-on social media management experience
• Proven track record of growing audiences and engagement for brands
• Strong writing and storytelling skills
• Experience with social media management and analytics tools (e.g., Meta Business Suite, Buffer, Hootsuite, native analytics)
• Understanding of content strategy, community management, and performance marketing
• Ability to work independently and manage multiple platforms simultaneously
• Experience in agribusiness, agritech, agriculture, or related sectors is a strong plus