Product Sales Officer (Fintech and Aggregators) at Providus Bank

Job Summary

As a Product Sales Officer for Fintech and Aggregators, the team will be responsible for developing and managing cutting-edge technology to develop products and solutions that empower businesses to thrive in the digital economy.

Responsibilities

• Collaborate with cross-functional teams to define and prioritize features on the product roadmap.
• Continuously assess market trends, competitive landscape, and customer feedback to refine the product strategy.
• Conduct market research to identify consumer needs, market trends, and competitive offerings.
• Define product requirements, features, and specifications based on market insights and business objectives.
• Develop comprehensive go-to-market strategies for new product launches, including pricing, positioning, distribution, and promotional plans.
• Oversee the product lifecycle, regularly updating and enhancing offerings based on customer feedback and market insights.
• Coordinate with marketing and sales teams to ensure effective execution of launch plans and achievement of sales targets.
• Monitor launch performance and gather feedback to optimize future product launches.
• Analyse competitor offerings, market trends, and regulatory developments to stay ahead in the industry.
• Benchmarking competition and improving on service standards
• Collaborate with legal and regulatory teams to ensure product offerings adhere to industry standards and legal guidelines.
• Work closely with legal and compliance teams to implement necessary measures and obtain necessary licenses and approvals.
• Gather customer feedback and conduct user testing to identify areas of improvement.
• Continuously monitor customer feedback and behaviour to identify pain points and areas for improvement in the remittance process.
• Work with user experience (UX) and user interface (UI) teams to optimize the customer journey and deliver an exceptional user experience.
• Facilitate training and hands on support for regions/branches to enhance efficiency.
• Champion a customer-centric approach in product development and continuously seek to improve the user experience.
• Facilitate training and hands on support for regions/branches to enhance efficiency.
• Use data analytics to make data-driven decisions and optimize product features and marketing efforts.
• Improving existing process to enhance efficiency in service delivery.
• Communicate product updates, performance metrics, and development roadmaps to internal stakeholders and leadership teams.
• Monitor and engage the entire bank network to drive the Group’s products.
• Collaborate with the marketing team to develop effective go-to-market strategies for new product launches and feature updates.
• Provide product expertise and support to the marketing team to create compelling product messaging and materials.

Requirements

• Minimum of bachelor’s degree in business, marketing, management, or related field
• A master’s degree is an added advantage.
• Minimum of 4 years of sales experience in the financial sector