Product Marketing Manager at Denna Rossi Limited

Location: Port Harcourt, Rivers

Responsibilities

• Conduct extensive research on the competitive landscape and the area in which you will be operating in the market.
• Support the Business Development team with creating value propositions
• Articulate the value of the business' technology to non-technical audiences
• Identify new potential partner arrangements (technical and commercial)
• A deep understanding of tech products, how they grow, and how to engage customers.
• Prepare accurate reports on our marketing campaign’s overall performance.
• Coordinate with advertising and media experts to improve marketing results.
• Identify the latest trends and technologies affecting our industry.
• Identify relevant third parties that can promote our business/products
• Design and oversee all aspects of our digital marketing department including our marketing database, reviewing contents, email, and display advertising campaigns.
• Develop and monitor campaign budgets.
• Evaluate important metrics that affect our website traffic, service quotas, and target audience.
• Work with the team to brainstorm new and innovative growth strategies.
• Managing the product website; work with our in-house designers and programmers to implement the necessary changes to increase leads and direct sales;
• Working with the sales team on constantly improving our B2B sales pipeline, from lead generation to sales closure;
• Making feature recommendations to the Product Management team, based on user feedback, satisfaction studies, and competitive benchmarks;

Requirements

• Qualification: Bachelor's Degree
• 5 years + experience in product or partner marketing experience
• Strong sales enablement
• Experience working in a start-up or scaling Tech/SaaS business
• Excellent communication skills
• Must be proactive and able to drive the team to achieve results

Salary
N100,000 - N160,000 / month.